07.01.14
Naturex, Avignon, France, has agreed to acquire 100% of the capital of Chicago, IL-based Vegetable Juices Inc., a company specializing in the production and distribution of natural vegetable ingredients.
This transaction meets Naturex’s strategic criteria for external growth projects and will strengthen its position as a multi-specialist of natural ingredients, particularly within the still highly fragmented and growing market of fruit and vegetable-based ingredients.
With a broad variety of vegetables available in multiple formats, Vegetable Juices Inc. develops technical and customized natural ingredients with nutritional and organoleptic properties (taste, texture, colors, etc.) that meet food and beverage manufacturers’ expectations (smoothies, ready meals, sauces, etc.).
The acquisition of Vegetable Juices Inc. will double the size of the Naturex Food & Beverage operations in the U.S. and represents an opportunity to accelerate Naturex’s growth in this market, particularly in the technical segment of vegetable-based ingredients.
This transaction meets Naturex’s strategic criteria for external growth projects and will strengthen its position as a multi-specialist of natural ingredients, particularly within the still highly fragmented and growing market of fruit and vegetable-based ingredients.
With a broad variety of vegetables available in multiple formats, Vegetable Juices Inc. develops technical and customized natural ingredients with nutritional and organoleptic properties (taste, texture, colors, etc.) that meet food and beverage manufacturers’ expectations (smoothies, ready meals, sauces, etc.).
The acquisition of Vegetable Juices Inc. will double the size of the Naturex Food & Beverage operations in the U.S. and represents an opportunity to accelerate Naturex’s growth in this market, particularly in the technical segment of vegetable-based ingredients.
