The Council for Responsible Nutrition (CRN) announced today that The CRN Foundation, a nonprofit managed by the trade association, has launched a consumer education website called “Vitamin D & Me!” which covers vitamin D and COVID-19. The site shares research, expert video interviews, news, and education in a user-friendly format which focuses on U.S. consumers ages 55 and over.
 
“Most people don’t have time to keep up with research, but that’s what we do,” Steve Mister, president of the CRN Foundation, said. “We have been fascinated over the past year at the amount of research being conducted examining the potential relationship between vitamin D and COVID-19. The CRN Foundation is delivering unbiased education on the latest science, which helps people make smarter decisions to maintain their health.”
 
The website tracks and summarizes clinical studies on vitamin D and COVID-19, along with access to media reports on the subject, educational content on vitamin D, and a “Meet the Experts” series of video interviews with researchers and clinicians.
 
“As adults age, the risk of vitamin D deficiency and insufficiency increases,” Luke Huber, ND, MBA, vice president of Scientific and Regulatory Affairs for CRN, said. “Worse outcomes from COVID-19 and other respiratory infections are seen with increasing age, which is one of the reasons why the site is dedicated to the 55-plus community.. However, the site will also provide helpful information for all adults.”
 
The scientifically-supported content for “Vitamin D & Me!” was developed by CRN member company Nutrasource, a leading nutraceutical and pharmaceutical life sciences services company. The website was designed and developed by management and technology consulting firm Aspirant. 
 

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Mike Montemarano has been the Associate Editor of Nutraceuticals World since February 2020. He can be reached at mmontemarano@rodmanmedia.com.