By Vincent Tricarico, Executive Vice President, Twinlab Consolidation Corporation & NutraScience Labs05.03.21
Business is booming within the health and wellness industry, especially in the U.S., where it’s valued at a robust $52.5 billion—the world’s biggest market size. Although it’s a competitive field, there is still high consumer demand, so now’s the time to get in. But how do you get started? Just as with any business, there are four must-do steps every entrepreneur needs to take that could make or break a new business.
Everything needs to be in sync for the project to work, from distribution, marketing, legal matters, customer service, financial planning, and your sales process. Getting all of these details to align isn’t an easy task, but it can be done if planned and implemented strategically.
1. Create Your Concept & Write Your Plan
It doesn’t need to be perfect; you just need something to keep you focused. It starts with finding your passion—the number one ingredient in any successful business, but especially one where you will be offering a message of health and vitality. If you aren’t passionate about the driving force of your business, how will any inv
Everything needs to be in sync for the project to work, from distribution, marketing, legal matters, customer service, financial planning, and your sales process. Getting all of these details to align isn’t an easy task, but it can be done if planned and implemented strategically.
1. Create Your Concept & Write Your Plan
It doesn’t need to be perfect; you just need something to keep you focused. It starts with finding your passion—the number one ingredient in any successful business, but especially one where you will be offering a message of health and vitality. If you aren’t passionate about the driving force of your business, how will any inv
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