“James’ industry expertise in the CPG space made him an attractive candidate to lead GoodBelly’s sales efforts,” said Alan Murray, CEO of GoodBelly. “We’re impressed with his considerable management and leadership background, and are confident that it will complement the aggressive growth path we’ve outlined for 2014 and beyond.”
Mr. Moss brings a wealth of experience in the consumer packaged goods space to his new role at GoodBelly, having held various management positions at both domestic and international companies. Prior to joining GoodBelly, Mr. Moss was responsible for the consumer packaged goods and private equity divisions of Buxton Company, a consumer analytics and insights firm. Prior to that, he served as vice president of marketing services at CROSSMARK, a leading CPG broker. Mr. Moss has also held various management positions within GlaxoSmithKline and Cadbury Schweppes, brands of the Dr. Pepper Snapple Group.