By Sean Moloughney, Editor04.28.17
More Americans are cutting back on meat consumption, even if they’re not committing to a vegetarian or completely meat-free lifestyle, according to research from Mintel. The top reason U.S. consumers opt for meat alternatives is because they occasionally like to have meat-free days (31%), but health reasons are also driving interest, with three in 10 protein alternatives consumers saying they are watching their cholesterol (30%) and are worried about eating too much saturated fat (29%).
More than one third (35%) of Americans are eating protein more from sources other than red meat, Mintel research noted. However, while more than two thirds (66%) of protein alternatives consumers agree they are healthier than real meat, nearly half (46%) say protein alternatives products are too high in sodium.
More than one quarter (28%) of those who opt for protein alternatives are trying to lose weight. About 29% of new meat substitutes in 2016 featured a low-calorie or low-carbohydrate claim, up from 7.1% of new products in 2015, according to
FREE SUBSCRIPTION
More than one third (35%) of Americans are eating protein more from sources other than red meat, Mintel research noted. However, while more than two thirds (66%) of protein alternatives consumers agree they are healthier than real meat, nearly half (46%) say protein alternatives products are too high in sodium.
More than one quarter (28%) of those who opt for protein alternatives are trying to lose weight. About 29% of new meat substitutes in 2016 featured a low-calorie or low-carbohydrate claim, up from 7.1% of new products in 2015, according to
Continue reading this story and get 24/7 access to Nutraceuticals World for FREE
FREE SUBSCRIPTION
Already a subscriber? Login
Related Knowledge Center
