By Sean Moloughney, Editor11.01.18
Consumers value their health. In today’s world of hectic, stressful, sleepless lifestyles, a compromised immune system can be extremely disruptive. Given the severity of the 2017-2018 flu season, market expectations for preventive products are high. Natural, clean label products that offer real results from validated ingredients are gaining ground among educated and dedicated consumers, according to industry experts.
Overall, immune health continues to be a strong segment of the nutraceuticals industry, said Nena Dockery, technical services manager, Stratum Nutrition, Carthage, MO. According to a Persistence Market Research (PMR) report, the immune health supplement market is expected to flourish at a compound annual growth rate (CAGR) of 7% globally. “In U.S. dollars, this translates from a market value of around $14 billion to $25 billion by 2025,” said Ms. Dockery. “According to the report, much of the growth can be attributed to an increasing consumer awareness regarding the benefits of dietary supplements, along with a rise in the populatio
Overall, immune health continues to be a strong segment of the nutraceuticals industry, said Nena Dockery, technical services manager, Stratum Nutrition, Carthage, MO. According to a Persistence Market Research (PMR) report, the immune health supplement market is expected to flourish at a compound annual growth rate (CAGR) of 7% globally. “In U.S. dollars, this translates from a market value of around $14 billion to $25 billion by 2025,” said Ms. Dockery. “According to the report, much of the growth can be attributed to an increasing consumer awareness regarding the benefits of dietary supplements, along with a rise in the populatio
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