Valensa International has introduced an easy-to-swallow, better tasting 200 mg dosage size of its Parry Organic Spirulina. Called Spirulina Minis, the new product continues the push by Valensa and Parry to broaden the groups that will consider Spirulina as a daily supplement to their diets. Spirulina Minis target children and seniors who may have difficulty swallowing larger pill sizes, and those who do not find the taste of Spirulina agreeable. The new supplement size follows the introduction of a new, milder tasting Organic Spirulina late last year and Parry/Valensa efforts to document consistently high levels of quality, leading to FDA GRAS recognition of Parry Organic Spirulina late last year.
With the company’s new approach to processing organic Spirulina raw material it was able to develop Pur-Blue SpiruZan Premium Coated Spirulina. The ingredient uses an all-natural phycocyanin extract coating to mask the flavor of the Spirulina—offering companies interested in marketing Spirulina to a broader range of consumers an attractive, neutral tasting product that can appeal to the pickiest of eaters.
For further information: www.valensa.com