09.01.06
Puleva Biotech, Wright Group Form Joint Venture
Puleva Biotech, Granada, Spain, and The Wright Group, Crowley, LA, have formed a joint marketing and development partnership aimed at creating new products and markets for omega 3 essential fatty acids based on Puleva Biotech’s fish oils and Wright’s formulation and marketing expertise. Wright will create a new product line of stable fish oil powders with excellent taste and odor characteristics based on its proprietary SuperCoat and Smart microencapsulation technologies. The products will be designed for use in conventional fortified foods, functional foods and beverages and nutritional supplement applications.
Puleva Biotech, Granada, Spain, and The Wright Group, Crowley, LA, have formed a joint marketing and development partnership aimed at creating new products and markets for omega 3 essential fatty acids based on Puleva Biotech’s fish oils and Wright’s formulation and marketing expertise. Wright will create a new product line of stable fish oil powders with excellent taste and odor characteristics based on its proprietary SuperCoat and Smart microencapsulation technologies. The products will be designed for use in conventional fortified foods, functional foods and beverages and nutritional supplement applications.
