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    Live From Shows

    Natural Chaga Launches Mushroom Oral Sprays at Vitafoods 2023

    Musheez Oral Sprays are a novel delivery system for Chaga, Reishi, and Lion’s Mane extracts.

    Natural Chaga Launches Mushroom Oral Sprays at Vitafoods 2023
    05.01.23
    Natural Chaga OU has launched Musheez Oral Sprays, certified organic oral sprays containing the extracts of Chaga, Reishi, and ion’s mane.
     
    Oral spray supplements have been gaining interest globally, the company reports, with botanicals and mushroom extracts poised for success in this segment of nutraceuticals. Citing Allied Market Research, the global functional mushroom market was valued at over $7.9 billion in 2020 and is projected to reach over $19.3 billion by 2030 at a CAGR of 9%, Natural Chaga reports. According to Market Growth Reports, the global oral spray market was valued at $431.2 million in 2020, and is expected to reach $482.5 million in 2030, growing at a CAGR of 1.6% during 2022-2030.
     
    Musheez oral sprays are classified in the EU as food supplements, and each spray unit contains 30 ml of concentrated extract, delivering 150 sprays. The recommended daily dose of 3 sprays contains between 125 and 150 mg of certified organic mushroom extracts with extraction ratios of either 15:1 or 20:1.
     
    "Oral sprays are a significant addition to our portfolio, and reflect our continuing commitment to making pure, potent mushroom extracts that are easy for people to consume,” said Robin Gurney, CEO. “The functional mushroom market is booming and consumers with busy lifestyles want quick, convenient solutions. They also prefer additive-free, certified organic products that are made from sustainably sourced fruiting bodies of mushrooms that are supported by the most promising medical research.”
     
    Gurney said that based on pre-launch research, it’s expected that demand for functional mushroom sprays will likely be strongest from European supplement brand owners looking for private label options, and considers private label the best way forward.
     
    “What’s important is helping consumers who want premium quality, sustainably cultivated and organic mushroom extracts in convenient dosing formats, to get their hands on them easily,” said Gurney. “Helping other companies bring their own-branded oral sprays to their clients is a fast way to do that – even if it means our name is ‘invisible’.”
     
    Natural Chaga is a family-owned business based in an Estonian forest, specializing in certified organic mushroom liquid and powder extracts suitable for easy-to-consume formats.
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