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    Breaking News

    ReGrained to Enter Savory Snack Market While Refreshing Brand Identity

    New brand imagery supports ReGrained's mission to better align food and planet.

    ReGrained to Enter Savory Snack Market While Refreshing Brand Identity
    New branding symbolizes the company's official debut as a platform for upcycled food innovation.
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    09.24.19
    Mission-driven ingredient platform and packaged goods company ReGrained, which leverages patented technology to upcycle manufacturing byproducts into new functional foods, is expected to enter the savory snack market with a new snack puff.
     
    The company has also updated its brand aesthetic with character-driven packaging to reflect an active consumer base, creating a unique identity for each flavor. The new brand imagery supports ReGrained's mission to better align food and planet.
     
    This new branding also symbolizes the company's official debut as a platform for upcycled food innovation. The brand's ReGrained SuperGrain+ is a versatile ingredient that performs in various commercial applications from savory to sweet, producing highly functional foods. ReGrained said its expansion into savory snacks was driven by customer demand. The company also has many co-branded "Powered by ReGrained" products with other food companies in development.
     
    ReGrained was the first to market with a compostable pack. As is the case with many new technologies, version 1.0 failed in the field, resulting in stale bars. ReGrained is actively participating in the development of version 2.0 and is re-releasing its SuperGrain+ Bars in three functional flavors: Honey Cinnamon Immunity, Chocolate Coffee Energy, and Blueberry Sunflower Antioxidant.
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    Breaking News
    • Deerland Obtains Certification from Australia’s Therapeutic Goods Administration
    • OptiMSM Shown to Improve Hair & Nail Appearance and Condition
    • DCC Acquires Contract Manufacturer Ion Laboratories
    • AquaCelle Delivery Technology Shown to Improve Omega-3 Absorption
    • Mintel Identifies Global Food and Drink Trends Over Next 10 Years
    View Breaking News >
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