• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Nutraceuticals for Men: Muscle Health and Performance Nutrition

    Aging in Place: Healthy Lifestyles Supplement Science-Based Solutions

    Getting an Edge in Esports: Meeting the Health Needs of Competitive Gamers

    Beyond CBD: Cannabis Compounds Warrant Recognition and More Research

    Leveling Out the Energy Segment for Mainstream, and Rethinking Caffeine
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Thorne Relaunches Gut Health Test with Microbiome Wipe

    Alkemist Labs Announces Alkemist Assured Seal and Next Generation Transparency Reports

    GC Rieber Foundations Expand Philanthropic Efforts

    Danone Celebrates 10th anniversary of Grant Program for Probiotics Research

    Stratum Nutrition’s Patent Portfolio Grows to Europe and Canada
    Exclusives
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    GC Rieber Foundations Expand Philanthropic Efforts

    Danone Celebrates 10th anniversary of Grant Program for Probiotics Research

    Botanical Ingredient MorActive Evidenced to Relieve Back Discomfort

    Cargill’s Stevia Sustainability Program Benchmarked by FSA

    GOED Creates Infographic Highlighting Omega-3 Health Claims Approved in Europe
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Thorne Relaunches Gut Health Test with Microbiome Wipe

    Alkemist Labs Announces Alkemist Assured Seal and Next Generation Transparency Reports

    GC Rieber Foundations Expand Philanthropic Efforts

    Danone Celebrates 10th anniversary of Grant Program for Probiotics Research

    Stratum Nutrition’s Patent Portfolio Grows to Europe and Canada
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    Thorne Relaunches Gut Health Test with Microbiome Wipe

    Danone Celebrates 10th anniversary of Grant Program for Probiotics Research

    Beyond Raw Launches Concept X Pre-Workout Line

    Botanical Ingredient MorActive Evidenced to Relieve Back Discomfort

    Kyowa Hakko Appoints Dr. Colin Hill to Immuse Scientific Advisory Board
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    Nutrition21, LLC

    Verdure Sciences

    PhytoGaia Inc

    Botanic Healthcare LLC

    Atlantia Clinical Trials
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    Nutrition21, LLC

    Verdure Sciences

    PhytoGaia Inc

    Botanic Healthcare LLC

    Atlantia Clinical Trials
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    NOW Acquires SuperNutrition Supplement Brand

    Company expects to grow the brand of high potency multivitamins internationally.

    NOW Acquires SuperNutrition Supplement Brand
    Related CONTENT
    • Vitafoods Europe Event Info
    • Supplyside West Event Info
    • Weight Management: Personal Approaches to Whole Health
    • Largest Manufacturing Employer in the U.S., CPG Industry Supports One in 10 American Jobs
    • Research Expands on Use of Sabinsa’s Curcumin C3 Complex as Adjunct to Chemotherapy
    09.03.19
    NOW has acquired supplement company Super Nutrition, which offers a unique brand of multi-vitamin skus that are high potency, scientifically formulated, and targeted by need.
     
    SuperNutrition was started by Patrick Mooney and his son, Michael Mooney, and remained a family business led by Patrick’s daughter Kathy Mooney. NOW expects to expand the SuperNutrition line, while keeping the founder’s formulation principles and family business ethics.
     
    “The SuperNutrition brand and products are a welcome addition to the family-focused range of high-quality, nutritionally valuable dietary supplements offered by NOW,” said Jim Emme, NOW CEO. “We are thankful to Kathy and her family for having confidence that NOW will take care of their father’s legacy brand of healthy vitamins.”
     
    “I am confident our family-owned company is in great hands as part of the NOW family,” said  
    Kathy Mooney, former president and CFO of SuperNutrition. “I look forward to seeing them grow the SuperNutrition brand and offer its benefits to more people to support better health.”
     
    NOW intends to expand distribution worldwide through a wide and growing network of successful international distributors.
     
    Respected industry veteran Karl Riedel of Riedel Enterprises facilitated the acquisition, utilizing his knowledge of both parties and his belief that their company philosophies would be harmonious.
     
    Details of the acquisition were not disclosed.
    Related Searches
    • Multivitamins
    • Nutrition
    • vitamins
    • Vitamin
    Related Knowledge Center
    • Dietary Supplements
    • Vitamins
    • Mergers & Acquisitions
    Suggested For You
    Vitafoods Europe Event Info Vitafoods Europe Event Info
    Supplyside West Event Info Supplyside West Event Info
    Weight Management: Personal Approaches to Whole Health Weight Management: Personal Approaches to Whole Health
    Largest Manufacturing Employer in the U.S., CPG Industry Supports One in 10 American Jobs Largest Manufacturing Employer in the U.S., CPG Industry Supports One in 10 American Jobs
    Research Expands on Use of Sabinsa’s Curcumin C3 Complex as Adjunct to Chemotherapy Research Expands on Use of Sabinsa’s Curcumin C3 Complex as Adjunct to Chemotherapy
    Area Code 420 Has Arrived Area Code 420 Has Arrived
    Research Expands on Use of Curcumin C3 Complex as Adjunct to Chemotherapy Research Expands on Use of Curcumin C3 Complex as Adjunct to Chemotherapy
    ‘Mind the Gap’ Opens Lines of Communication for Dietary Supplement Sector ‘Mind the Gap’ Opens Lines of Communication for Dietary Supplement Sector
    NOW Health Group Taps Peter Wardell to Lead Puresource NOW Health Group Taps Peter Wardell to Lead Puresource
    Follow the Science Follow the Science
    Trade Groups Join Forces for Dietary Supplement Lobby Day Trade Groups Join Forces for Dietary Supplement Lobby Day
    Viva 5 Partners with Taura to Develop Whole Fruit-Based Gummy Supplements Viva 5 Partners with Taura to Develop Whole Fruit-Based Gummy Supplements
    Mouse Study: Choline May Help Fight Alzheimer’s Across Generations Mouse Study: Choline May Help Fight Alzheimer’s Across Generations
    Kraft Heinz Unveils Second Springboard Incubator Program Class Kraft Heinz Unveils Second Springboard Incubator Program Class
    Adulteration of Natural Extracts and Quality Changes Adulteration of Natural Extracts and Quality Changes

    Related Content

    • Contract Manufacturing | Dietary Supplements
      Vitafoods Europe Event Info

      Vitafoods Europe Event Info

      The global nutraceutical conference
      04.20.22

    • Supplyside West Event Info

      Supplyside West Event Info

      ...
      10.11.21

    • Consumer Trends | Dietary Supplements | Healthcare Trends | Quality & Safety | Sports Nutrition | Weight Management/Weight Loss
      Weight Management: Personal Approaches to Whole Health

      Weight Management: Personal Approaches to Whole Health

      Product developers are delivering targeted nutrition options that align with varying lifestyles and dieting trends.
      By Sean Moloughney, Editor 09.09.19


    • Breaking News | Industry & Market News | World Markets
      Largest Manufacturing Employer in the U.S., CPG Industry Supports One in 10 American Jobs

      Largest Manufacturing Employer in the U.S., CPG Industry Supports One in 10 American Jobs

      Study shows consumer packaged goods industry supports 20.4 million jobs and contributes $2 trillion to GDP.
      08.08.19

    • Breaking News | Cancer Risk | Herbs & Botanicals | Research | Research News

      Research Expands on Use of Sabinsa’s Curcumin C3 Complex as Adjunct to Chemotherapy

      Combination of curcumin with FOLFOX represents a safe and tolerable treatment with potential to provide patient benefit.
      07.08.19

      Trending
      • Leaven Essential To Launch Branded Botanical Extracts To Global Markets | Nutraceuticals World
      • Oregon Files Lawsuit Against GNC | Nutraceuticals World
      • Vitamin D3, Omega-3s, Exercise May Cumulatively Reduce Cancer Risk In Older Adults | Nutraceuticals World
      • Coca-Cola To Phase Out Honest Tea Brand By Year’s End, Citing Supply Chain Challenges | Nutraceuticals World
      Breaking News
      • Thorne Relaunches Gut Health Test with Microbiome Wipe
      • Alkemist Labs Announces Alkemist Assured Seal and Next Generation Transparency Reports
      • GC Rieber Foundations Expand Philanthropic Efforts
      • Danone Celebrates 10th anniversary of Grant Program for Probiotics Research
      • Stratum Nutrition’s Patent Portfolio Grows to Europe and Canada
      View Breaking News >
      CURRENT ISSUE

      May 2022

      • Aging in Place: Lifestyle Supplements Science-Based Solutions
      • Getting an Edge in Esports: Meeting Health & Nutrition Needs
      • Nutraceuticals for Men: Muscle Health and Performance Nutrition

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Thorne Relaunches Gut Health Test with Microbiome Wipe
      Alkemist Labs Announces Alkemist Assured Seal and Next Generation Transparency Reports
      GC Rieber Foundations Expand Philanthropic Efforts
      Coatings World

      Latest Breaking News From Coatings World

      ICP Receives ASC Innovation Award for Spray Foam That Meets Changing Environmental Regulations
      Pylon Coatings Uses Polygiene Biomaster & Verimaster for Antimicrobial Surface Protection
      Sto Corp. Recognized with Multiple Honors at the EIFS Hero Awards
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      Medtronic, DaVita to Create New Kidney Care Firm
      OmniGuide's RevoLix HTL Hybrid Thulium Laser OK'ed for BPH and Stone Treatments
      In Vitro Diagnostic Medical Devices Regulation Takes Effect
      Contract Pharma

      Latest Breaking News From Contract Pharma

      DFE Pharma Opens India CoE for Fast-Track Formulation Services
      Helsinn Establishes New R&D Hub in the U.S.
      CureVac, myNEO Partner on Antigen Targets for mRNA-Cancer Vax Development
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Carlyle To Acquire HCP Packaging
      Estée Lauder Companies Faces Class Action Lawsuit
      La Roche-Posay Launches Matte Moisturizer for Oily Skin
      Happi

      Latest Breaking News From Happi

      Spate Announces Launch of French Data, New Color Complexion Trends Report
      Gojo Creates New All-Weather Purell Dispenser Built for Outdoor High Traffic Locations
      Women in Flavor and Fragrance Present 2022 Recognition Awards Dinner June 16
      Ink World

      Latest Breaking News From Ink World

      NAPIM’s Virtual Digital & Emerging Technologies Conference is Back, June 14–15, 2022
      CEMATEX Introduces Online Business Platform to Connect Global Textile Community
      PICO Chemical Celebrates 46 Years
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Teklynx software helps Top Clean Injection validate labels
      Zeller+Gmelin named Berry Global’s 2021 Ink Supplier of the Year
      Videojet and Loftware partner to accelerate labeling automation
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      Rael Raises $35M in Series B Funding
      Schobertechnologies Offers Rotary Web-fed Converting Solutions
      Thorne Relaunches Gut Health Test with Microbiome Wipe
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      ManaMed's ManaSport Wearable Ultrasound Earns FDA Nod
      Ekso Bionics Names Jerome Wong as Interim CFO
      Exactech Completes First Surgeries Using Next-Gen Cage Glenoid
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      ams OSRAM Introduces New Horticulture LEDs
      Avery Dennison Launches AD Twist U7XM Inlays
      ARPA-E Funding Drives Innovation, Industry Partnerships at NREL

      Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login