Sean Moloughney07.16.08
A new report from the Center for Culinary Development (CCD), San Francisco, CA, and Packaged Facts, Rockville, MD, offers insight into global trends that include products, which enhance beauty, cognition, immunity and mood.
The "Emerging Health and Wellness Culinary Trend Mapping Report" discusses the latest in functional foods and beverages, demonstrating that key demographics include aging Baby Boomers, as well as younger generations who hope to maintain physical and mental well-being.
The report charts global wellness trends that target niche functions like fending off facial wrinkles and increasing satiety. Unique ingredients, like collagen, amino acids such as GABA, newly developed fibers, and even age-old herbs like ginseng, are transforming familiar foods into powerhouse wellness products. Juices, smoothies, soups, marshmallows and even frozen vegetables are getting a makeover.
“What better way to reach consumers than through something that tastes good, while speaking to our deepest need to take control of our own health and happiness,” said Kimberly Egan, CEO of CCD.
Recent trends range from “Huetrition” or nutrition by color, to brain-enhancing foods fortified with specific nutrients. Others, like immunity foods, offer more health related benefits, while mood foods, for example, seek to improve one’s temperament.
The Culinary Trend Mapping Report is co-published by the Center for Culinary Development and Packaged Facts.
The "Emerging Health and Wellness Culinary Trend Mapping Report" discusses the latest in functional foods and beverages, demonstrating that key demographics include aging Baby Boomers, as well as younger generations who hope to maintain physical and mental well-being.
The report charts global wellness trends that target niche functions like fending off facial wrinkles and increasing satiety. Unique ingredients, like collagen, amino acids such as GABA, newly developed fibers, and even age-old herbs like ginseng, are transforming familiar foods into powerhouse wellness products. Juices, smoothies, soups, marshmallows and even frozen vegetables are getting a makeover.
“What better way to reach consumers than through something that tastes good, while speaking to our deepest need to take control of our own health and happiness,” said Kimberly Egan, CEO of CCD.
Recent trends range from “Huetrition” or nutrition by color, to brain-enhancing foods fortified with specific nutrients. Others, like immunity foods, offer more health related benefits, while mood foods, for example, seek to improve one’s temperament.
The Culinary Trend Mapping Report is co-published by the Center for Culinary Development and Packaged Facts.
