Sean Moloughney, Editor03.01.17
Facing modern stressors and environmental toxins, many health-conscious consumers understand the value of antioxidant foods and supplements. Protecting the body from damaging free radicals, these substances may play a role in the management or prevention of certain medical issues, and have become a sought-after staple for healthy aging and overall wellness.
Driven by continued research, the antioxidant market has started to shift toward more nuanced, targeted and personalized approaches, and away from general, broad-brush marketing claims.
In terms of overall sales, a recent report from Allied Market Research estimated the global antioxidants market generated $2.92 billion in 2015, and predicted it will reach $4.53 billion by 2022, registering a CAGR of 6.42% during the forecast period.
Motivations & Drivers
The most important driver for awareness of antioxidants, and subsequent usage, is consumer education, according to Scott Steinford, president and executive director of the CoQ10 Association and t
Driven by continued research, the antioxidant market has started to shift toward more nuanced, targeted and personalized approaches, and away from general, broad-brush marketing claims.
In terms of overall sales, a recent report from Allied Market Research estimated the global antioxidants market generated $2.92 billion in 2015, and predicted it will reach $4.53 billion by 2022, registering a CAGR of 6.42% during the forecast period.
Motivations & Drivers
The most important driver for awareness of antioxidants, and subsequent usage, is consumer education, according to Scott Steinford, president and executive director of the CoQ10 Association and t
Continue reading this story and get 24/7 access to Nutraceuticals World for FREE
FREE SUBSCRIPTION
