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    Live From Shows

    OmniActive to Present Research on Bioactive Ingredients

    Company to discuss how macular carotenoids protect from blue light and new applications for bioavailable curcumin.

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    05.08.17
    Booth I39
     
    OmniActive Health Technologies will be sponsoring two speaking sessions during this year’s Vitafoods Europe. Both will be presented by Dr. Melinda Culver, director of scientific affairs, OmniActive, and will take place on Wednesday, May 10 focusing on two in-demand topics.
     
    Blue Light...Exposed
    Addressing growing concern about blue light in the digital era with macular carotenoids will take place from 12:45 to 1:15 pm at the Life Stages Theatre and focus on high-energy blue light, its sources, and ways to help protect against its effects with the support of the macular carotenoids. Attendees will be provided with an overview of the B.L.U.E. (Blue Light User Exposure) Study which showed that macular carotenoids supplementation has beneficial effects on ocular health and performance, sleep quality as well as reducing eye strain and fatigue during long-duration exposure to blue light emitting digital screens.
     
    Heart Health, Circulation and Beyond
    New applications and opportunities for highly bioavailable curcumin will be presented at the Ingredients from India Forum from 4:30-5 pm and feature an overview of the FloMeD (Flow Mediated Dilation) Study which demonstrated the role highly-bioavailable curcumin plays in increasing Flow Mediated Dilation. Cardiovascular disease (CVD), the leading cause of death globally, begins with impaired endothelial function. This new research offers a potential strategy for early prevention and associated costs of CVD as well as new opportunities for healthy aging, performance and recovery in sports nutrition. A panel discussion will follow immediately after.
     
    “Vitafoods continues to be a premier event where our industry comes together to present the latest ingredient innovations, technologies, trends and research and we are pleased that our presentations will be contributing with relevant science and market insights,” said Lynda Doyle, senior vice president of global marketing, OmniActive.
     
    Representatives at Booth I39 will be providing exclusive presentations on Lutemax 2020 Lutein with Enhanced Levels of Zeaxanthin Isomers, Lutemax Free Lutein and Lutein Esters, OmniXan RR-Zeaxanthin, Capsimax Capsicum Extract, CurcuWIN Curcumin with Enhanced Absorption and Gingever High Potency Ginger as well as our award-winning educational campaigns Lutein For Every Age and What’s Your B.L.U.E.?.
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      The carotenoids improved macular pigment optical density after supplementation throughout pregnancy.
      05.31.22


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      Bilberon Bilberry Extract Receives U.S. Patent For Eye Strain, Neck/Shoulder Pain

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      The anthocyanin-rich ingredient is now poised to enter the eye health category.
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