Ebook

Active Aging

Opportunities to support health minded consumers with improved nutritional supplements

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05.13.20

The Fit & Active Consumer: Prioritizing Health Over Age
Over the past five years, physical activity and mental/emotional health have become more prominent health/wellness goals.
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Taking Aim at a Healthy Active Nutrition Market
Varied product solutions help consumers meet personal performance goals.
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Protein Sources That Stimulate Skeletal Muscle Health
Preserving and improving muscle size/function are not just relevant to athletic performance, but also to overall health and well-being.
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Priorities Shift Among Active Nutrition Consumers
Holistic, convenient and ‘conscious indulgence’ set to reshape diverse product development.
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Developing Effective Health Solutions for Lifestyle Performance
Creative and innovative product development that taps into key consumer trends will continue to gain success.
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