Market Research

2012 Strategic Trends and Insights in Health and Wellness

May 15, 2012

NMI’s new report, “Strategic Trends and Insights in Health and Wellness,” has been released. Several of the new recommendations from the Institute of Medicine study on how to reverse the growing obesity trend are central to NMI’s report, which covers healthy lifestyle behavior from the consumer’s point of view. Throughout the recession, consumers’ attitudes and behaviors with regard to their health have fluctuated in various ways, and those fluctuations differ greatly across population segments. In most ways, NMI’s research shows that the healthy got healthier, taking even more responsibility for their health, and they continue to lead middle-mainstream American consumers toward healthier options.
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