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February 15, 2012
When talking about health and wellness, the first regions that come to mind are the U.S., Western Europe and Japan, while less developed markets are being too easily overlooked. However, the demand is there and companies should not miss out on the op…
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January 16, 2012
In gloomy economic times, where is the potential for nutraceutical products? No need to re-invent the wheel or look for new exotic ingredients; opportunities can be found in products that have been around for a while.
When looking…
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December 15, 2011
The high fiber diet is, arguably, already a huge health and wellness trend, but the market is far from saturated. As our aging population becomes ever more prone to risk of cardiovascular disease (CVD), the fiber craze is in line to become even bigge…
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November 15, 2011
Alcohol and tobacco used to be the obvious “go-to” consumer goods when it came to raising taxes to help reduce consumption of unhealthy products and increase governmental income. Today, however, governments have turned their interest towa…
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October 17, 2011
Coconut water was the biggest health craze in 2010. Its versatility—with a positioning between fruit juice, bottled water, ready-to-drink (RTD) tea and sport drinks—made it the next big thing in the soft drinks landscape (see…
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September 15, 2011
Gluten-free is a huge craze in packaged food today: you see it in stores, you hear about it on TV and you read about it on the internet and in your newspaper. Strong media coverage in both traditional and new social media, together with increasing he…
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