Health and Wellness Megatrends of Convenience, Lifestyle and Indulgence lead the way for innovation in the market.
Growing awareness that beauty is a byproduct of a healthy lifestyle is compelling more consumers to exercise and maintain a balanced diet.
A new line of functional drinks, shots and supplements targets weary travelers.
Recent celebrity endorsements highlight the popularity of supplements, but could consumers be getting the wrong message?
Companies that can win the confidence of medical specialists will be positioned to capitalize on the next wave of growth in the practitioner channel.
Recent and ambitious experiments conducted by Nexira, world leader in acacia gum, showed innovative health benefits of Fibregum™ and how it reinforces the gut barrier.
Research demonstrated MacuView improved visual acuity, increased macular pigment density and assisted with night vision.