03.01.07
BioNovix, Inc., Scottsdale, AZ, has launched MeridiumXN—the “Master Molecule,” a bioactive dietary supplement formulated with xanthohumol, a powerful antioxidant. According to the company, the xanthohumol compound, derived from hops, is six times more powerful than antioxidants found in citrus fruits and four times stronger than those in soy foods. BioNovix is the first company to de-velop a patented formula and process for enhancing and increasing the potency of xanthohumol so that it can be used in a soluble form, facilitating assimilation in the body. The company claims the molecule has been shown to address a wide range of health issues, including fighting oxidative stress, regulating fat metabolism, helping maintain healthy glucose and cholesterol levels, eliminating toxins, modulating hormone levels and supporting eye health.