“We are looking forward to the completion of the Yakult California Factory since it will allow us to provide our product to more and more people across the country,” said Teruo Tabuchi, executive vice president and COO. “In the heart of Orange County, Fountain Valley is ideal because it is in close proximity to Los Angeles, which is our biggest market now.”
Yakult’s probiotic drink was first introduced to the U.S. general market in late 2007 and has experienced steady growth. In 2009 an average of 90,000 bottles of Yakult were being consumed on a daily basis, a growth rate of 41% compared to the prior year. Last month alone, U.S. consumers drank 110,000 bottles daily.
The new factory will sit on 387,000 square-feet of land and have a maximum production capacity of 760,000 bottles per day. The company will continue to import the beverage from Guadalajara, Mexico, the closest plant to U.S. borders, until the factory opens.