Consumers have evolved to take a more proactive approach to health and wellness, driving growth in the functional food, beverage and supplement markets globally. According to Don Cox, R&D director for Wellmune and GanedenBC30 at Kerry, “Consumers want nutritional, better-for-you options that taste good, and have functional benefits tailored to their specific health and wellness needs.” A recent GlobalData consumer survey echoes this with nearly 80% of consumers keen to consume health-enhancing ingredients through foods or beverages.
Responding to this consumer demand, at SupplySide West, Kerry featured its portfolio of branded functional ingredients including GanedenBC30 probiotics which help to support digestive health and Wellmune, a proprietary baker’s yeast beta glucan clinically proven to support immune health. The company also highlighted its more than 40 years’ experience processing proteins, showcasing its premium range which includes plant-based ProDiem Refresh, specifically designed to provide a clear, soluble solution for refreshing, low pH ready to drink beverages and Ultranor, a grass-fed, non-GMO project verified range of dairy proteins.
Finally, Kerry demonstrated its robust Taste portfolio, addressing the key challenges of optimizing taste in nutritionally improved products through TasteSense modulation solutions. TasteSense addresses four key product needs—sweet optimization, salt optimization, mouthfeel solutions and masking solutions—all labeled as natural flavor.
Show attendees were given opportunity to taste and discover how Kerry delivers nutritional and functional benefits at Booth 3878 and experience a number of product concepts, including:
- Peach Lemonade Protein Immunity Beverage—featuring ProDiem Refresh, Wellmune, and TasteSense
- Spicy Smoky BBQ Bar—featuring Wellmune for immune health and GanedenBC30 for digestive health
- White Cheddar Probiotic Cheese Puff—featuring Non-GMO Project Verified Grass-Fed Irish dairy seasoning and GanedenBC30 probiotics
- Yuzu Elderflower Sparking Immunity Beverage—featuring Wellmune, TasteSense, new age citrus flavors and botanical extracts
- Children’s Watermelon Wellness Bar—featuring Wellmune, GanedenBC30 and watermelon Crystals®
- Citrus Mango Probiotic Juice—featuring GanedenBC30 and natural flavors
- Vanilla Latte Probiotic & Immune Boost Protein Shake—featuring Ultranor Non-GMO grass-fed dairy protein, EmulGold fiber, GanedenBC30, Wellmune and TasteSense