IFT Annual Event and Expo
Freemen Nutra to Launch Natural Color Solutions at IFT First
The new color line is suitable for meeting evolving regulatory requirements and consumer preferences, the company reported.
By: Mike Montemarano
Associate Editor, Nutraceuticals World
Wachiraphom Thongya | Adobe Stock
Booth 4428
Freemen Nutra Group, a supplier of ingredients for food, beverage, dietary supplement, pet nutrition, and personal care products, will launch a natural color solutions portfolio.
The new line of color solutions is tailored to help brands create visually appealing products without compromising on performance, formulation flexibility, or label appeal. The vibrant, stable color alternatives align with consumers’ demand for cleaner labels and natural ingredients.
The new line of color solutions is suitable for foods, beverages, dietary supplements, and other nutritional products.
“Natural colors have become an increasingly important part of product innovation,” said Hanks Li, president. “Our goal is to provide customers with reliable, high-quality color solutions backed by supply chain transparency, technical support, and market intelligence that help bring products to market with confidence.”
Visitors to Freemen Nutra’s booth will have the opportunity to discuss formulation needs, request samples, and discover solutions that help products stand out naturally.


