• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Contract Manufacturing: Trials & Tribulations of Today’s Supply Chains

    Analytical Testing in Nutraceuticals: Methods and Mindsets to Uphold Quality

    Nutrition and Flavor: Formulating for Modern Product Preferences

    What Do Consumers Know About the Gut Microbiome?

    How Will the European Green Deal Impact Dietary Supplements?
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Herbalist and Alchemist Celebrates 40th Anniversary, Announces Expansion

    BASF Venture Capital and Aqua-Spark invest in Sea6 Energy

    Lauren Aronson Joins Amin Talati Wasserman, LLP

    Vitamin K2 May Ameliorate Polycystic Ovary Syndrome

    Vitamin D May Prevent Changes to Liver Enzymes and Lipid Profile After Exhaustive Exercise
    Exclusives
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    Herbalist and Alchemist Celebrates 40th Anniversary, Announces Expansion

    BASF Venture Capital and Aqua-Spark invest in Sea6 Energy

    Vitamin K2 May Ameliorate Polycystic Ovary Syndrome

    Vitamin D May Prevent Changes to Liver Enzymes and Lipid Profile After Exhaustive Exercise

    Omega-3 Fatty Acids Linked to Reduced Episodes of Depression
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Herbalist and Alchemist Celebrates 40th Anniversary, Announces Expansion

    BASF Venture Capital and Aqua-Spark invest in Sea6 Energy

    Lauren Aronson Joins Amin Talati Wasserman, LLP

    Vitamin K2 May Ameliorate Polycystic Ovary Syndrome

    Vitamin D May Prevent Changes to Liver Enzymes and Lipid Profile After Exhaustive Exercise
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    Vitamin K2 May Ameliorate Polycystic Ovary Syndrome

    Vitamin D May Prevent Changes to Liver Enzymes and Lipid Profile After Exhaustive Exercise

    Omega-3 Fatty Acids Linked to Reduced Episodes of Depression

    Charlotte’s Web Sports Product Line to Undergo NSF Certification Process

    Caffeine-Free Energy Supplement Linked to Alertness, Fatigue Benefits
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    Sabinsa Corporation

    Verdure Sciences

    Nutrition21, LLC

    BGG World

    Gencor
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    Sabinsa Corporation

    Verdure Sciences

    Nutrition21, LLC

    BGG World

    Gencor
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    ‘The Adventurous Consumer’ Tops Innova Market Insights’ 2019 Key Trend List

    Consumers are moving out of their comfort zones to explore bolder flavors and multisensory food experiences.

    ‘The Adventurous Consumer’ Tops Innova Market Insights’ 2019 Key Trend List
    Related CONTENT
    • Innova Market Insights: Consumers Prioritize Health of Planet Over Population
    • Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected
    • Roquette Launches Nutralys Rice Protein
    • Xsto Solutions
    • IFT Annual Meeting Event Info
    11.13.18
    Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to developments in the food and beverage industry in 2019, according to Innova Market Insights. The connected world has led consumers of all ages to become more knowledgeable of other cultures, contributing to 35% growth of “discovery” claims, when comparing 2017 and 2016 new product launch numbers.
     
    “Discovery: the Adventurous Consumer” leads the list of Innova Market Insights’ Top Ten Trends for 2019. The company continuously analyzes global developments in food and beverage launch activity and consumer research to highlight the trends most likely to impact the industry over the coming year and beyond.
     
    Innova Market Insights’ top five trends for 2019 are:
     
    1. Discovery: the Adventurous Consumer.The food and beverage industry is increasingly focusing on satisfying the adventurous consumer. Consumers are moving out of their comfort zones to explore bolder flavors and multisensory food experiences. There is a focus on heightened sensory delivery, often combined with an element of the unexpected.
     
    2. The Plant Kingdom.The plant-based market shows no signs of slowing down. Companies and brands are greening up their portfolios to attract mainstream consumers who want to add more plant-based options into their diets. For many, going plant-based is about achieving a healthy and sustainable balance between meat and vegetables, rather than adopting an all-or-nothing way of eating.
     
    3. Alternatives to All.As more consumers pay attention to health and sustainability, replacement foods and ingredients are on the rise. Health remains the number one reason to buy food alternatives, with one in two U.S. consumers reporting that health is a reason for buying alternatives to bread, meat, or dairy. The search for alternative proteins has resulted in a rising use of black beans, lentils, peas, rice, nuts& seeds, chickpea, and even insects, as protein ingredients for foods.
     
    4. Green Appeal.The industry is increasingly committing to answering customer expectations around sustainability. This is driving corporate goals, as manufacturers commit to sustainable product and packaging development with a range of initiatives. This includes waste reduction through upcycled ingredients and postconsumer recycling, as well as improved biodegradability and new technology, such as compostable capsules and vegetable inks.
     
    5. Snacking: the Definitive Occasion.For most consumers, snacking is a part of daily life and always has been. What is changing, however, is the way people think about snacking and what is considered a snack. Snacking is no longer the optional extra, but the definitive occasion. It is a central focus of innovation across all food and beverage categories, with 10% average annual growth of global food and beverage launches with a snacking claim over the past 5 years (CAGR 2013-2017).
     
    The other top trends identified by Innova Market Insights are:
     
    6. Eating for Me
    7. A Fresh Look at Fiber
    8. I Feel Good
    9. Small Player Mindset
    10. Connected to the Plate
     
    The Top Ten Trends for 2019 will be presented by Innova Market Insights in a live webinar on Wednesday, Nov. 21, 2018 at 4 pm CET/10am EST. Register for the webinar by clicking here.
     
    Related Searches
    • packaging
    • Health
    • Protein
    • Vegetables
    Related Knowledge Center
    • Nutrition Bars & Snacks
    • Consumer Trends
    • Functional Foods & Beverages
    Suggested For You
    Innova Market Insights: Consumers Prioritize Health of Planet Over Population Innova Market Insights: Consumers Prioritize Health of Planet Over Population
    Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected
    Roquette Launches Nutralys Rice Protein Roquette Launches Nutralys Rice Protein
    Xsto Solutions Xsto Solutions
    IFT Annual Meeting Event Info IFT Annual Meeting Event Info
    FrieslandCampina Ingredients Launches High-Purity Prebiotic Fiber FrieslandCampina Ingredients Launches High-Purity Prebiotic Fiber
    Vitafoods Europe 2022 Attendance Returns to 2019 Level Vitafoods Europe 2022 Attendance Returns to 2019 Level
    Blue California: Delivering Sustainable, Evidence-Based Solutions for a Healthy Mind and Body Blue California: Delivering Sustainable, Evidence-Based Solutions for a Healthy Mind and Body
    Pharmactive Biotech Launches Aged Black Garlic Gummy Ingredient Pharmactive Biotech Launches Aged Black Garlic Gummy Ingredient
    Arla Foods Ingredients Positions to Support Organic Infant Formula Arla Foods Ingredients Positions to Support Organic Infant Formula
    FrieslandCampina Ingredients Discusses 2022 Trends FrieslandCampina Ingredients Discusses 2022 Trends
    Snacks and Nutrition Bars Remain Key Part of Consumer Lifestyles Snacks and Nutrition Bars Remain Key Part of Consumer Lifestyles
    Take Caution: Top Nutraceutical Trends to Reassess in 2022 Take Caution: Top Nutraceutical Trends to Reassess in 2022
    Heart Health Dietary Supplement Market Influences & Opportunities Heart Health Dietary Supplement Market Influences & Opportunities
    What Consumer Health Trends Will Last in the Modern Nutraceuticals Market? What Consumer Health Trends Will Last in the Modern Nutraceuticals Market?

    Related Breaking News

    • Breaking News | Consumer Trends | Industry & Market News
      Innova Market Insights: Consumers Prioritize Health of Planet Over Population

      Innova Market Insights: Consumers Prioritize Health of Planet Over Population

      This is the first time sustainability eclipsed all other consumer concerns in the company’s Top 10 Trends survey.
      07.05.22

    • Breaking News | Dietary Supplements | Functional Foods & Beverages | Industry & Market News | World Markets
      Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected

      Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected

      The in-person/online hybrid event is slated for Dec. 6-8.
      06.27.22

    • Breaking News | Functional Foods & Beverages | Proteins, Peptides, Amino Acids | Supplier News
      Roquette Launches Nutralys Rice Protein

      Roquette Launches Nutralys Rice Protein

      The company extended its plant protein range to cover additional territory in the alternative proteins space.
      06.23.22


    • Xsto Solutions

      Xsto Solutions

      ...
      Dan Murray, VPBusiness Development 06.22.22

    • IFT Annual Meeting Event Info

      IFT Annual Meeting Event Info

      ...
      06.21.22

    Loading, Please Wait..
    Trending
    • Study Examines Vitamin K2 Content In Cheese
    • Chenland Nutritionals Self-Affirms GRAS For Cumin UP60 Ingredient
    • Omega-3 Fatty Acids Linked To Reduced Episodes Of Depression
    • Pycnogenol Evidenced To Have Skin Benefits In Dermatology Study
    • ADM And Benson Hill Partner To Scale High Protein Soy For U.S. Market
    Breaking News
    • Herbalist and Alchemist Celebrates 40th Anniversary, Announces Expansion
    • BASF Venture Capital and Aqua-Spark invest in Sea6 Energy
    • Lauren Aronson Joins Amin Talati Wasserman, LLP
    • Vitamin K2 May Ameliorate Polycystic Ovary Syndrome
    • Vitamin D May Prevent Changes to Liver Enzymes and Lipid Profile After Exhaustive Exercise
    View Breaking News >
    CURRENT ISSUE

    July/August 2022

    • A Growing Herbal Products Market Still Faces Formidable Threats, Challenges
    • Analytical Testing in Nutraceuticals: Methods and Mindsets to Uphold Quality
    • Nutrition and Flavor: Formulating for Modern Product Preferences
    • Contract Manufacturing: Trials & Tribulations of Today’s Supply Chains
    • How Will the European Green Deal Impact Dietary Supplements?
    • What Do Consumers Know About the Gut Microbiome?
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Herbalist and Alchemist Celebrates 40th Anniversary, Announces Expansion
    BASF Venture Capital and Aqua-Spark invest in Sea6 Energy
    Lauren Aronson Joins Amin Talati Wasserman, LLP
    Coatings World

    Latest Breaking News From Coatings World

    Ashland Completes Sale of Land in Ajax, Canada
    Chemours Begins Commissioning New Sand Mine in Clay County, FL
    Evonik Increases Production Capacities for ACEMATT Matting Agents
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    M1 MedTech Announces Fall 2022 Cohort
    Preceptis Medical’s Tympanostomy Tube System Cleared for Expanded Indications
    Dyad Medical’s Echocardiogram Application Cleared by FDA
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Grand River Aseptic Manufacturing Completes Phase II Expansion
    WCG Appoints Rahul Bafna Chief Product Officer
    WuXi STA Breaks Ground for New Pharma Mfg. Campus in Middletown, DE
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    SOS Beauty Fills Several Senior Leadership Positions
    Beauty Sales to Higher Income Consumers in U.S. Increase Double-Digits in 2022
    Johnson & Johnson to Discontinue Global Sales of Talc-Based Baby Powder
    Happi

    Latest Breaking News From Happi

    Net Sales Down 5% in Second Quarter Results for Bath & Body Works
    Legacy Skincare Brand Albolene Launches New Line of Facial Cleansers
    Arm & Hammer Laundry Continues Partnership with Dress for Success as Presenting Sponsor of 2022 Virtual Power Walk
    Ink World

    Latest Breaking News From Ink World

    DuPont Selects 2022 Lavoisier and Pedersen Award Medalists
    Chemours Begins Commissioning Newest Sand Mine in Clay County, FL
    Marabu to Present Safe Inks for Indirect Contact with Food at K 2022
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    ePac Flexible Packaging announces global expansion
    Tharstern offering free 3-month trial of new Tharstern Cloud at Labelexpo
    Simco-Ion Industrial expands application engineering expertise
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Because Market Expands into Retail Stores
    Tranzonic Acquired by Private Investment Firm
    Monadnock Earns EcoVadis Gold Rating
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    FDA OKs VySpine's VyPlate Anterior Cervical Plates
    Moximed Raises $40M for Knee OA Shock Absorber Implant
    Exactech Rolls Out Spartan Stem and Logical Cup
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    DuPont Names 2022 Lavoisier and Pedersen Award Medalists
    Photonic Glasses Give Solar Panels Pleasing Colors
    SEMI Appoints John Cooney to Lead Global Advocacy and Public Policy

    Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login