By Lisa Olivo, Associate Editor10.01.18
With consumers seeking support for their mood, stress, and sleep, a range of nutritional ingredients—including herbs, minerals, micronutrients, and more—are carefully crafted and scientifically tested.
Gencor, Irvine, CA, offers affron, a “new generation extract” obtained from saffron stigmas (Crocus sativus L.) and is the first saffron extract standardized by high performance liquid chromatography (HPLC) to Lepticrosalides, the bioactive compounds that help to improve mood (crocins and safranal). Chase Shryoc, vice president of sales and business development at Gencor, explained that affron has five clinical studies backing its positive effects on mood improvement, anxiety, and sleep difficulties, one of which is considered the most extensive clinical study on dose-response effectiveness performed with a commercial saffron extract.
“This double-blind, parallel, randomized, placebo-controlled clinical trial indicated a significant decrease in negativ
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