15,251 attendees from over 130 countries took part in Vitafoods Europe 2022, bringing attendance back to the levels seen in 2019, according to Informa Markets. The event, held both online (May 2-13) and in-person (May 10-12) brought in experts with the latest scientific and industry knowledge, as well as event zones focused on ingredients, finished products, services, and equipment.
 
Nearly 700 companies exhibited at the event, including 100 first-time exhibitors. Several mainstays at the event included DSM Nutritional Products, Lonza Capsules and Health Ingredients, Chr. Hansen, NZMP (Fonterra), Gelita, KSM-66 Ashwagandha, Kemin, and Lallemand Health Solutions.
 
The event featured 90 hours of content both online and in-person, which highlighted market insights an analysis from Innova Market Insights and FMCG Gurus, along with specific sessions such as Diane Ray from the Natural Marketing Institute discussing consumer mental wellbeing, Karin Verzijden of AXON Lawyers on personalized nutrition, as well as omega-3 and probiotics focused content at themed resource centers.
 
“We’ve worked hard to make this the best edition of the show yet to help both visitors and exhibitors spring back to business,” said Julien Bonvallet, brand director at Informa Markets. “We continue to evolve Vitafoods Europe as one of our flagship events, to not only reflect key industry topics and trends, but also visitor feedback. For example, our visitors told us they wanted even more networking, so we added more space for this as well as brought back popular events like the community breakfast and 5k run. Our audience also told us that they wanted to hear from more diverse voices and gain an understanding of the big ideas and innovations changing the industry. Responding to this, we added a wider range of speakers and companies into the agenda this year – from doctors, scientists and R&D professionals to regulatory bodies, manufacturers and research organizations.
 
“We also know that sustainability really matters to our audience. This is a key focus for us at Informa Markets too. As such, we continue to work to make Vitafoods Europe an even more sustainable event – from going paperless, reducing waste and increasing recycling, to using environmentally friendly show materials, and hosting focused content sessions and speakers. Connecting back with industry peers and meeting new faces in Geneva has been superb – this is what makes Vitafoods a key event for nutraceuticals professionals. We’re delighted to be back at our usual May timings in Geneva too – there was a real buzz and energy around the show floor which was wonderful to see. As ever, thank you to all our visitors, exhibitors and speakers this year, as well as our on-site team and facilitators.” 
 
Vitafoods Europe will return in May 2023, with the in-person event scheduled for May 9-11 at Palexpo in Geneva.