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    Breaking News

    Nature’s Way Launches New Line of Elderberry Products

    The new Sambucus formulation combines immune support with sleep benefits.

    Nature’s Way Launches New Line of Elderberry Products
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    11.05.20
    Dietary supplement company Nature’s Way announced this week the launch of a new line of Nature’s Way Sambucus (elderberry) products including Sleep + Immune Gummies, a nighttime supplement for adults, and HoneyBerry Cough Syrups which come in varieties for both children and adults.
     
    Nature’s Way uses elderberries from select elderberry cultivars across Europe renowned for their quality, including the Haschberg Cultivar, elderberries of the Austrian variety which were used traditionally as an immune support remedy in Europe for centuries.
     
    “While many other elderberry manufacturers use juice powders or concentrates, our elderberry extract is standardized to bioactives (flavonoids) from 3,200 mg of premium cultivar elderberries,” Nature’s Way brand manager Peter Olson, said.
     
    The Sleep + Immune Gummies are formulated to combine immune support with ingredients to provide the body with a restful sleep. It combines melatonin, vitamin C, zinc, and Suntheanine, a branded L-theanine ingredient.
     
    “Respectively, these ingredients help with occasional sleeplessness, support healthy immune function, and support alpha brain wave activity,” the company said in its announcement. “Combined with the standardized elderberry extract that consumers have come to love, the product uniquely fulfills two related consumer needs: sleep and immune health.”
     
    The Nature’s Way Sambucus HoneyBerry cough syrup contains English Ivy Leaf Extract, an ingredient known for soothing the throat from hoarseness, dry throat, and irritants. It also includes organic elderberry extract, organic honey, and organic apple cider vinegar, in addition to vitamin C and zinc to support immune health. The cough syrup is available in both adult and childrens’ formulations, each with a daytime and night time variety.
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