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The company’s new formulation tech overcomes the sensory challenges and solubility issues typical of creatine monohydrate powder.
May 6, 2025
By: Mike Montemarano
Associate Editor, Nutraceuticals World
TSI Group has launched OptiCreatine, a new creatine processing technology to improve the solubility of creatine, convenience, and versatility of flavors across product formats.
“TSI doesn’t just follow trends, we create them,” said Will Ji, president of TSI’s Optimized Ingredients product line. “OptiCreatine is proof that innovation in legacy categories such as creatine is not only possible, but essential for meeting today’s evolving consumer expectations.”
Creatine monohydrate powder is often gritty, precipitates in solutions, or is insoluble, and is associated with bloating. OptiCreatine creates clear, stable, and sediment-free solutions in 30 to 60 seconds, outperforming micronized and solubility-enhanced creatine products currently on the market, according to the company.
“OptiCreatine is redefining what consumers expect from creatine. Our technology eliminates such common complaints about creatine including poor solubility and related stomach discomfort,” said Ji. “We’ve taken one of the most researched sports ingredients and made it cleaner, smoother, and easier to enjoy, reducing the bloating, without grit or cloudy residue.”
OptiCreatine enables manufacturers to develop creatine tablets, gummies, effervescent pellets, granules, and pre-mixed products. Its unique solubility also allows for easy pairing with other active ingredients like branched-chain amino acids, collagen, protein, glycerol, caffeine, and a wide array of flavors.
Whether used in bulk powders or on-the-go formats, OptiCreatine contributes to improved processing, greater consistency, and more stable products, the company noted.
“This is the next evolution of creatine,” said Ji. “Whether it’s in a chewable, a gummy, or a ready-to-mix powder, OptiCreatine adapts seamlessly to any format.”
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