Market Updates

HORN Nutraceuticals Expands Sales Team

HORN Nutraceuticals, La Mirada, CA, has appointed Erika Harvey as account manager for the company. Ms. Harvey brings to HORN 12 years of industry expertise to provide added sales support for HORN Nutraceuticals’ California territories.
 
 “Erika has proven to be a tenacious go-getter in the field of nutritional ingredient supply,” said Adam Ernst, vice president, HORN Nutraceuticals Sales. “Her proactive and collaborative approach in serving her customers has allowed her to achieve an outstanding track record in sales growth. She also has an innate ability to foster strong relationships, making her an ideal fit at HORN, where we value the quality and strength of our partnerships.”
 
Prior to joining HORN, Ms. Harvey was a regional sales manager for a supplier of nutraceutical raw materials. Managing more than 150 active accounts in the Western U.S., Harvey became the top sales performer at her former post in 2013 with a 16% sales growth, followed by another year in increased sales in 2014. While her sales performance consistently progresses year over year, her technical expertise includes a thorough understanding of a product’s lifecycle from raw materials to production to research and development. She is also a savvy analyst of market trends, equipping her in presenting new concepts to customers and bringing ideas to life through new consumer product launches.
 
Ms. Harvey is an alumna of University of California, Santa Barbara and has been an active member of the industry through organizations such as Institute of Food Technologists (IFT) and Southern California Institute of Food Technologists (SCiftS).

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