AIDP Unveils New Marketing and Distribution Partnerships
04.25.16
NutraEx Food Inc. and Plandaí Biotechnology join forces with AIDP.
Booth J31
Functional ingredients manufacturer AIDP, City of Industry, CA, has signed an exclusive agreement with NutraEx Food Inc., a privately held Canadian corporation, to market and distribute SugarLike Encapsulated Sweeteners to the functional foods and nutraceutical industries. NutraEx Food’s range of sugar substitute products will further enhance AIDP’s position in providing functional food solutions.
AIDP has a strong existing range of functional food ingredients with excellent health qualities. "With SugarLike Encaspulated Sweeteners, we are adding to our full range of solutions for functional food and beverage producers,” said Alan Rillorta, director of protein and branded ingredients at AIDP. “NutraEx proprietary technology provides revolutionary improvement in taste of sweeteners and would lead to wider acceptance of vegetable protein beverages. People will no longer have to tolerate the off-taste of protein drink after a workout.”
"This agreement allows AIDP clients to economically reduce sugar and calorie content without compromising the consumer's perception of taste. A unique blend of natural high potency ingredients provides a proven functional and nutritional solution for sugar reduction," added Mr. Rillorta. "We are excited about the possibilities that the addition of the sugar substitutes will provide us as we help nutraceutical and food companies in their health and sugar reduction efforts."
The company also recently signed a sales and marketing agreement with biopharmaceutical products manufacturer Plandaí Biotechnology, Inc., a publicly- traded Nevada corporation, to market and distribute PhytofareCatechin Complex to the functional foods and nutraceutical industries.
Plandaí Biotechnology’s Catechin Complex is a green tea derived extract containing all eight major catechins, and is backed by the highest level of clinical studies to substantiate its enhanced bioavailability. The agreement further enhances AIDP’s position as a leader and trendsetter in functional food solutions.
"With Phytofare, we are really enhancing to our full range of solutions for functional food and beverage producers,” said Mr. Rillorta. “Plandaí’s proprietary technology provides scientific proof that the form of Green Tea really does matter, with Phytofare providing significant advantages over generic and other green tea products currently available on the market.”
Callum Cottrell-Duffield, vice president of sales and marketing for Plandaí Biotechnology, commented, “We could not be more pleased to align Phytofare with a distributor having the stature and reputation of AIDP. They are known for sourcing high-quality ingredients and providing proprietary solutions that address formulation challenges the health and wellness industries. Phytofare, and its encapsulated sister product, ph2, fit nicely with their product range and existing customer base. This relationship, which covers the globe, except Europe and Africa where we are already strongly represented, gives us immediate worldwide exposure and distribution. We look forward to a long and mutually profitable partnership.”
Functional ingredients manufacturer AIDP, City of Industry, CA, has signed an exclusive agreement with NutraEx Food Inc., a privately held Canadian corporation, to market and distribute SugarLike Encapsulated Sweeteners to the functional foods and nutraceutical industries. NutraEx Food’s range of sugar substitute products will further enhance AIDP’s position in providing functional food solutions.
AIDP has a strong existing range of functional food ingredients with excellent health qualities. "With SugarLike Encaspulated Sweeteners, we are adding to our full range of solutions for functional food and beverage producers,” said Alan Rillorta, director of protein and branded ingredients at AIDP. “NutraEx proprietary technology provides revolutionary improvement in taste of sweeteners and would lead to wider acceptance of vegetable protein beverages. People will no longer have to tolerate the off-taste of protein drink after a workout.”
"This agreement allows AIDP clients to economically reduce sugar and calorie content without compromising the consumer's perception of taste. A unique blend of natural high potency ingredients provides a proven functional and nutritional solution for sugar reduction," added Mr. Rillorta. "We are excited about the possibilities that the addition of the sugar substitutes will provide us as we help nutraceutical and food companies in their health and sugar reduction efforts."
The company also recently signed a sales and marketing agreement with biopharmaceutical products manufacturer Plandaí Biotechnology, Inc., a publicly- traded Nevada corporation, to market and distribute PhytofareCatechin Complex to the functional foods and nutraceutical industries.
Plandaí Biotechnology’s Catechin Complex is a green tea derived extract containing all eight major catechins, and is backed by the highest level of clinical studies to substantiate its enhanced bioavailability. The agreement further enhances AIDP’s position as a leader and trendsetter in functional food solutions.
"With Phytofare, we are really enhancing to our full range of solutions for functional food and beverage producers,” said Mr. Rillorta. “Plandaí’s proprietary technology provides scientific proof that the form of Green Tea really does matter, with Phytofare providing significant advantages over generic and other green tea products currently available on the market.”
Callum Cottrell-Duffield, vice president of sales and marketing for Plandaí Biotechnology, commented, “We could not be more pleased to align Phytofare with a distributor having the stature and reputation of AIDP. They are known for sourcing high-quality ingredients and providing proprietary solutions that address formulation challenges the health and wellness industries. Phytofare, and its encapsulated sister product, ph2, fit nicely with their product range and existing customer base. This relationship, which covers the globe, except Europe and Africa where we are already strongly represented, gives us immediate worldwide exposure and distribution. We look forward to a long and mutually profitable partnership.”
