NAMMEX / North American Medicinal Mushroom Extracts

Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes

Innovative product formulas that address unique nutritional needs are building a durable and diverse marketplace.

By Mike Montemarano, Associate Editor 10.07.24

Taking the Edge Off, Naturally: Stress Supplements See Mainstream Adoption

Nutraceutical ingredients thought to promote focus and feelings of calm are becoming ubiquitous across multiple market categories.

By Mike Montemarano, Associate Editor 09.17.24

Dietary Supplements | Healthcare Trends | Herbs & Botanicals | Immune Function | Probiotics & Prebiotics

The New Immune Health Market for Nutraceuticals

Seasonal need has ceded ground to a year-round approach to immune system support.

By Sean Moloughney, Editor 09.17.24

Cosmeceuticals / Nutricosmetics | Dietary Supplements | Proteins, Peptides, Amino Acids | Skin Health | Women's Health

Actress Kate Hudson’s Wellness Brand: In Bloom Flowers with Whole Foods Launch

In January, the company’s dietary supplement powders were made available in more than 400 Whole Foods Markets across the U.S.

By Lianna Albrizio, Assistant Editor 09.03.24

Cosmeceuticals / Nutricosmetics | Dietary Supplements | Skin Health

New Developments in Wellness Products for 2024

Innovations in supplements and topicals focus on anti-aging benefits.

By Melissa Meisel, Senior Editor of HAPPI Magazine 09.03.24

Megafood Launches Superfood Mushroom Line

The four products are formulated to support focus, immune health, energy, and stress.

08.22.24

Dietary Supplements | Herbs & Botanicals | Quality & Safety | Testing

Ensuring Integrity in the Herbal Supplement Market

In a self-regulatory environment, brands must manage supply chain risks, commit to cGMPs, and uphold high testing standards.

By Sean Moloughney, Editor 07.03.24

Which Botanicals, Fungi Fail Identity Testing Most Often?

Alkemist Labs shared 20 ingredients that require extra scrutiny based on its work in the first half of 2024.

06.18.24

Delivery & Dosage Technologies | Dietary Supplements | Functional Foods & Beverages | Herbs & Botanicals

Are Functional Mushrooms the Next Superfood? Market Demand Continues to Gather Momentum

The market size has been valued at $15.3 billion in 2022 and is expected to surpass the $23.3 billion mark by 2030.

By Joerg Gruenwald, analyze & realize GmbH 06.17.24

Cognitive Function | Dietary Supplements | Energy | Herbs & Botanicals | Mood Health & Sleep

Nootropics and Adaptogens Attract Market Attention

Depleted or distracted, consumers are searching for supplements that can help them recalibrate.

By Sean Moloughney, Editor 06.03.24

Adapting Antioxidant Messaging for Specific Use Cases and Functional Benefits

Brands are repositioning antioxidant claims, pairing them with other health platforms to offer more context and better target consumer groups.

By Sean Moloughney, Editor 03.01.24

Breaking News | Dietary Supplements | Herbs & Botanicals | Natural/Organic | Supplier News

Nammex Turkey Tail Cultivation Exceeds Projections with ‘Exponential Increase’ in Yield

After initiating large-scale cultivation in 2021, the company notes a more consistent quality in supply compared to wild harvesting.

02.01.24

Energy for Everyone: Product Variety Adds Spice to a Common Health Concern

Multi-function, ‘energy-plus’ products appeal to consumers intent on making their dollars work overtime.

By Sean Moloughney, Editor 01.22.24

Organic Mushroom Producer M2 Ingredients Receives Private Equity Investment

Meaningful Partners leads funding round to accelerate distribution and marketing of Om brand and scale manufacturing.

01.16.24

AFS Launches Organic Functional Mushroom Line Sourced from Finland

Four main varietals (Lion's Mane, Cordyceps, Reishi, and Chaga) are sustainably produced, fully traceable, and third-party tested for quality.

Breaking News | Dietary Supplements | Industry & Market News | Regulations | Supplier News

FDA Issues Interim Response to Nammex’s Mushroom Labeling Petition

The company requested changes in labeling policy to exclude mycelia, myceliated substrates, and spores from being labeled as “mushroom” ingredients.

12.07.23

Breaking News | Flavors & Colors

Bell Flavors & Fragrances to Spotlight ‘Newstalgic’ and Health-Forward Menu

The flavor and fragrance company will showcase a host of trends to lean into at SupplySide West.

10.19.23

Breaking News | Dietary Supplements | Functional Foods & Beverages | Herbs & Botanicals

Nammex to Introduce Two Functional Mushroom Ingredients

The supplier will showcase a mushroom-derived ergothioneine extract and mushroom-derived vitamin D.

10.13.23

Consumer Trends | Dietary Supplements | Healthcare Trends | Immune Function

Immune Health Remains a Top Priority, Even as Many Move On from Covid

Convenient product formats like gummies and beverages offer broad appeal, while multifunctional dietary supplement formulas offer value for varied need states.

By Julie Dennis Fox, Contributing Editor 10.03.23

Women's Health Brand O Positiv Launches Essentials Line of Supplements

The new line includes formulations of iron and vitamin C, milk thistle, L theanine, and a mushroom super blend.

09.29.23

Four Sigmatic Launches Mushroom-Botanical-Vitamin Capsule Blends

The new line of condition-specific products are each tailored to specific cognitive health benefits.

08.28.23

Applied Food Sciences Partners with Mushroom Specialist KÄÄPÄ Biotech

The partnership will expand AFS’ portfolio of botanical ingredients with the addition of Nordic-grown functional mushroom extracts.

08.08.23

Contract Manufacturing | Dietary Supplements | Flavors & Colors | Proteins, Peptides, Amino Acids | Sports Nutrition

A Flavor-Forward Sports Nutrition Market Gains Strength

Sophisticated palates, brand crossover, the esports explosion, and delivery innovations are critical factors influencing supplement formulations.

By Mike Montemarano, Associate Editor 07.06.23

Breaking News | Herbs & Botanicals | Quality & Safety | Supplier News | Testing

Sempera Organics and Alkemist Labs Announce Partnership for Mushroom Testing

The two companies will work together to develop testing beyond beta-glucans and polysaccharides content standards for identity, quality, and potency.

06.06.23

Delivery & Dosage Technologies | Energy | Flavors & Colors | Functional Foods & Beverages

Functional Beverage Market Shakes Things Up with Formulation Breakthroughs

Next-gen energy drinks, gut-health sodas, protein shakes, juices, and brews are characterized by add-on ingredients that address common health needs.

By Mike Montemarano, Associate Editor 06.01.23

A Kingdom of Their Own: Fungi Shine While Mushrooms Emerge as Market Stars

The mushroom renaissance has led to diverse product development, as stakeholders construct a long runway for future innovation.

By Sean Moloughney, Editor 06.01.23

Delivery & Dosage Technologies | Natural/Organic | World Markets

Natural Chaga Launches Mushroom Oral Sprays at Vitafoods 2023

Musheez Oral Sprays are a novel delivery system for Chaga, Reishi, and Lion’s Mane extracts.

05.01.23

Breaking News | Dietary Supplements | Industry & Market News | Quality & Safety

Fungi Perfecti Discovers Counterfeit Imitation Products Sold on Amazon

The brand is not the first to discover fraudulent products utilizing its branding on the e-commerce platform.

04.26.23

Ethical Naturals Inc. and Nammex Launch New Mushroom-Plus Ingredient Line

The newest formula, launched this week, is a combination of organic red Reishi and L-Theanine called MycoCalm.

12.07.22

Newly-Launched Company Sempera Organics Showcases Mushroom Ingredients

The company, formed in 2020, highlighted its portfolio of more than 25 mushroom species and 50 strains at SupplySide West.

11.08.22

Supplement Support: Delivering a Good Night’s Sleep

Nighttime nutritional regimens are getting more diverse than ever.

By Mike Montemarano, Associate Editor 09.27.22

Consumer Trends | Dietary Supplements | Healthcare Trends | Herbs & Botanicals | Mood Health & Sleep

Fight or Flight? Prolonged Stress Takes A Toll on Public Health

Consumers are looking for new solutions to adapt to modern stressors.

By Sean Moloughney, Editor 09.08.22

Breaking News | Delivery & Dosage Technologies | Dietary Supplements | Functional Foods & Beverages | Products

RŌMR Debuts with Line of Natural Wellness Shots

The formulations include Energy, Immunity, Digestion, Focus, Hydration, and Sleep.

09.02.22

Ingestible Beauty Arrives in China

Demand soars as regulations become clearer and younger consumers have an appetite for tablets, capsules, and drinks.

By Ally Dai, Contributing Writer 09.01.22

Cosmeceuticals / Nutricosmetics | Natural/Organic | Skin Health

Superfood Ingredients Remain A Major Trend in Beauty

Proponents say green tea, moringa, and papaya deliver a range of benefits to skin while some experts remain skeptical.

By Navin M. Geria, Ayurderm Technologies, LLC 09.01.22

Delivery & Dosage Technologies | Dietary Supplements | Natural/Organic

Sempera Organics Launches, Introducing Standardized, Organic-Certified Mushroom Ingredients

The supplier has a vertically-integrated lab farm, ensuring transparency and reliability, the company said.

06.08.22

Dietary Supplements | Healthcare Trends | Herbs & Botanicals | Mood Health & Sleep

Adaptogens: Where Ancient Remedies Meet Modern Wellness Products

Clinical research and consumer interest are on the rise for plants and fungi thought to help weather the storm of stress and fatigue.

By Mike Montemarano, Associate Editor 06.02.22

Functional Foods & Beverages | Herbs & Botanicals | Mood Health & Sleep

Tapping Functional Beverages to Meet Modern Wellness Needs

The category continues to offer new opportunities as health demands evolve, but competition and supply issues present ongoing challenges.

By Sean Moloughney, Editor 06.02.22

Nootropics and Adaptogens Respond to Demand for Mind and Mood Support

Product success is challenging, and rare, according to Julian Mellentin, who has authored a new strategy briefing.

05.17.22

Natural Products Expo West Returns: Product Spotlight

After two years off, NPEW returned to in Anaheim in March 2022 with a strong dose of pent-up energy among the industry community.

By Sean Moloughney, Editor 04.14.22

Digestive, Gut Health Solutions Offer Downstream Benefits

Unique ingredients and understanding of their mechanisms can help formulators deliver products that address numerous pain points.

By Sean Moloughney, Editor 04.14.22

Dietary Supplements | Healthcare Trends | Herbs & Botanicals

Cannabis Sales Predicted to Surpass $61 Billion Globally by 2026

While sales softened for most legal cannabis markets in the second half of 2021, new markets are driving growth, according to BDSA report.

04.07.22

Gummy Formulas Continue to Win Supplement Market Share

Condition-specific products that deliver taste, nutrition, and convenience offer added value.

By Sean Moloughney, Editor 01.26.22

Gaia Herbs Launches Line of Botanical Gummies Targeting Relaxation

The three varieties include Ashwagandha Gummies, Sleep Gummies, and Relax Gummies.

12.10.21

Key Trends in Functional Foods and Beverages for 2022 and Beyond

Conventional wisdom from years ago has been defied. Brands that get the basics right and harness them to consumer trends will be on a good path.

By Julian Mellentin, Director, New Nutrition Business 11.11.21

Mushroom Formula Designed to Offer Caffeine-Free Energy Boost

Marketed as an alternative to coffee and tea, the product contains several mushroom species, with no artificial colors or flavors.

11.08.21

ECS Brands Launches Hemp Fuel Line of Full-Spectrum/Whole-Plant Products

The launch of 14 products includes the first certified organic, 100% water-soluble hemp protein and functional cannabinoid and botanical supplements.

10.25.21

Minding Mental Health with Nutraceuticals: Global Opportunities

The mammoth, mufti-faceted mental health market is poised to be the next explosive health platform.

By Dr. A. Elizabeth Sloan & Dr. Catherine Adams Hutt, Sloan Trends, Inc. 09.29.21

Herbal Dietary Supplement Sales Surpass $11 Billion, Fueled by Immune Health, Stress Support & Combination Products

American Botanical Council’s 2020 Herb Market Report details pandemic-related consumer trends.

09.15.21

Beauty Ingredient Formulation Directory Fall 2021

This listing of active ingredients for topical and ingestible beauty products offers a starting place for new product development.

Compiled By Sean Moloughney, Editor 09.01.21

Breaking News | Delivery & Dosage Technologies | Green Foods | Marine Nutraceuticals | Supplier News

Algatech Licenses Technology to Create Microalgae-Derived Products

Efficient technology extracts beta-glucans from Euglena gracilis to produce high-quality ingredient.

08.12.19

Breaking News | Fiber & Carbohydrates | Immune Function | Proteins, Peptides, Amino Acids | Supplier News

Nexira Launches Branded Ingredient for Immune Health

Immunell is a natural yeast extract, formulated with acacia fiber, which supports cellular regeneration, reinforces gut barrier, and improves immune response.

07.16.19