New Products


Immune Support Yogurt

A new low-fat yogurt enhanced with a special natural probiotic bacteria clinically proven to help strengthen the body’s immune system has been unveiled by Breyer’s, Greenbay, WI. Providing billions of active cultures to fortify the body’s natural defenses, this non-fat yogurt, is 100% fat-free, only 80 calories, contains 70% less sugar than the leading low-fat sweetened yogurt (only 7 grams of sugar per serving), and is made with extra helpings of vitamins A, D and calcium. It comes in Bluberries N’ Cream, Lemon Chiffon, Key Lime Pie, Peaches N’ Cream, Black Cherry Jubilee, Strawberry Cheesecake and Strawberry flavors.

Calorie-Burning Products

Medifast, Inc. Owings Mills, MD, a leading portion-controlled weight loss program, has launched a new product line called Momentum, which is designed specifically to induce thermogenesis. Momentum by Medifast is designed to burn extra calories, boost metabolism and decrease appetite, and has been clinically shown to have the maximum effect on inducing thermogenesis, making it ideal for clients in a weight loss plateau or the weight maintenance phase of the Medifast Program. Momentum by Medifast products contain 100 milligrams of caffeine and 90 milligrams of epigallocatechin gallate (EGCG) from green tea. Momentum by Medifast features two types of products: meal replacements and a new product called a Flavor Infuser. Meal replacements are available in Banana Creme Shake, Cappuccino and Chai Latte flavors. Flavor Infusers are pencil paks containing individually packaged servings of flavored powder that can be added to water, and are available in Green Tea Lemon, Mixed Berry and Strawberry Lemonade flavors. Medifast clients can use any combination of Momentum by Medifast meal replacements and Flavor Infusers three times a day to produce the desired effects of thermogenesis.

In other developments, the company has introduced Super Omega-3 supplements, which are available in enteric coated softgel capsules that provide organic flaxseed oil and the healthy fatty acids EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid).

Fusion Bars

Natural Nutrition Inc., Sante Fe, NM, has launched Fusion Fruit Bars. These 100% all-natural nutrition bars contain a combination of real fruit chunks such as Blueberries, Cranberries, Apple, Strawberries and more, with no fillers, preservatives, or artificial ingredients. Fusion Fruit Bars are also sweetened by 100% natural sweeteners and contain a blend of acai, pomegranate and other fruit ingredients. Fusion Fruit bars come in a family of three, Fusion High Energy Nutrition Bar, Fusion Fruit Bar, and the All Natural Cholesterol Lowering bar.

Supplement for TMJ

Natural TMJ relief is a new product that was recently unveiled by Dr. Jeffrey Wheaton, who is based in Sante Fe, NM. Having personal experience with patients suffering from TMJ, Dr. Wheaton recently decided to move toward a less invasive, more holistic approach to TMJ. Temporomandibular Joint disorder, or TMJ, is caused by bite problems or trauma to the joint. However, stress—typically manifested as clenching or grinding of teetch—is the number one cause of TMJ. The supplement contains vitamins A, C and E, as well as calcium and magnesium. In addition, the product features an herbal blend that consists of boswellia, skullcap, hops, sea cucumber and passion flower.

New Mushroom Products

Maitake Products, Inc., East Rutherford, NJ, has added seven new products to its Mushroom Wisdom line. The new Mushroom Wisdom Longevity Line contains the company’s patented SX-Fraction, which is a proprietary extract obtained from the maitake mushroom. The new line consists of: CoQ10 with SX-Fraction; Collagen/Pearl with SX-Fraction; ALA with SX-Fraction; Lutein/Astaxanthin with SX-Fraction; Perna/Glucosamine with SX-Fraction; DHA/Phosphatidylserine with SX-Fraction; and Phase 2/L-carnitine with SX-Fraction.

Cholesterol-Lowering Potato Chips

Corazonas Foods, Inc., Los Angeles, CA, has launched a new line of potato chips that lower cholesterol. In fact, patented technology infusing plant sterols into the chips makes Corazonas Heart-Healthy Potato Chips the first and only potato chip clinically proven to reduce LDL cholesterol by up to 15%. The five world-inspired flavors include Slightly Salted, Mediterranean Garlic & Herb, Italiano Four Cheese, Pacific Rim BBQ and Spicy Rio Habanero.

Yoga Bar

Nutrition bar company Forward Foods, Minden, NV, makers of the Detour bar, has added Detour Yoga Bar to its line of activity-based protein bars. The new Yoga Bar includes lemon balm to help alleviate stress and promote a sense of calm while supporting strong, flexible muscle development with 11 grams of  protein. Available in two fresh fruit flavors—Blueberry Acai and Peach Mango—the new Detour Yoga Bar joins the line of Detour Runner, Detour Biker and Detour Core Strength Bars.

Natural Juice for Kids

R.W. Knudsen Family, Chico, CA, is partnering with The Berenstain Bears to launch Sensible Sippers Organic Juice Boxes. Sensible Sippers are 100% certified organic, and they come in convenient and appealing packaging that features classic Berenstain Bears characters, such as Papa Bear, Mama Bear, Brother Bear and Sister Bear. Sensible Sippers contain 50% juice and 50% water, reducing the amount of sugar intake in each serving without compromising on taste. Flavors include: Fruit Punch, Banana, Apple and Mixed Berry.

YoCalcium

Make no bones about it, the name says it all. Stonyfield Farm has renamed “2-a-Day,” its high calcium yogurt, “YoCalcium” to make it even simpler to keep bone health in mind. And now it’s organic. Each serving of Stonyfield Farm’s “YoCalcium” contains 50% of the recommended DV (Daily Value) of calcium, which is more than twice the amount of calcium of other leading yogurts. And since calcium absorption is a key follow-up to adequate calcium intake, YoCalcium also contains 20% of the recommended DV of vitamin D, as well as inulin, a natural dietary fiber—both are proven to help boost calcium absorption. The yogurts also includes Stonyfield Farm’s exclusive blend of six live active cultures, for good intestinal and digestive health. Flavors include Wild Berry and Strawberry Raspberry, as well as Apricot Mango.

Low-Calorie Nutrition Bar

Promax Nutrition, Los Angeles, CA, has introduced Promax 70 calorie bars. Only 70 calories and 1.5 grams of fat, Promax 70 Calorie Bars contain 5 grams of protein, including both whey and casein. The bars also provide vitamins A, C and E. The bars come in Cookies ‘N Cream, Double Fudge Brownie and Nutty Butter Crisp varieties.

Immune Support Product

Nature, Body and Mind, Inc., Portland, OR, has released Extreme Immunity, a new, natural powdered source of five essential immunoglobulins, the five immunoglobulins that fight off microbial challenges to the human body. Extreme Immunity is a purified immunoglobulin protein isolate, manufactured in the U.S. and contains a minimum of 45% IgG, the single most important immunoglobulin in the human body.

Pocket Rocket Juice

Australia-based Boost Juice Bars has launched Pocket Rocket Juice, which contains 700 mg of life’sDHA per serving. Pocket Rocket juice provides more than 100% of Australia’s suggested dietary intake of omega 3’s as established by the Australian government. Boost Juice is the largest juice and smoothie chain in the Southern Hemisphere.

Daily 5 Packets

Jarrow Formulas, Los Angeles, CA, has introduced Daily 5 Packets, a USDA certified organic mix of high quality fruits, vegetables and greens in 20 convenient 6-gram packets. Daily 5 Packets feature a delicious natural apple flavor—each packet is also rich in antioxidants, such as anthocyanins, ellagic acid, polyphenols and flavonoids. These antioxidants play an important role in reducing oxidative stress and supporting healthy cell development, cardiovascular function and vision. Additionally, these packets also contain phytonutrients such as sulforaphane and indoles (in cruciferous vegetables) and ellagic acid (in strawberries), which promote healthy cell function and development.


First Juice

First Juice Inc. has unveiled a new product of the same name. According to the company, it is the first organic fruit and vegetable juice beverage for toddlers that is significantly lower in sugar and calories than traditional juice offerings, with nothing artificial. Each 8-oz. serving of First Juice contains only 12 grams of natural sugars from organic fruits and vegetables, compared to 27 grams of sugar in an 8-oz. serving of 100% apple juice. In addition to being lower in sugar and calories than leading 100% juices, First Juice is fortified with key nutrients toddlers need—calcium, and vitamins A, C, and D. An 8-oz. serving of First Juic contains an excellent source of vitamins A and C, and is a good source of calcium and vitamin D.

Fortified Dairy Products

Tara Dairy Ltd. and LycoRed Ltd., both of Israel, have developed an innovative new line of fortified dairy products targeting women 30-40 years old. The “YOU” line of functional foods includes milk with 2% fat, personally packaged soft cheese (3% fat) and a yogurt drink. The products are fortified with a vitamin and mineral formulation providing 25% of the RDI. The new dairy line contains a unique vitamin and mineral formulation that helps protect a woman’s health by addressing concerns, including bone, brain, skin, heart health and digestive health. Active ingredients such as calcium, iron and vitamins D, E and B are combined to deliver the ultimate health benefits that women desire.