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AT BOOTH #2227

BrandHive’s Jeff Hilton to Present on Blurring Lines of Supplements, Foods & Pharma

11.07.18

Workshop will take place on Friday, Nov. 9 from 2 to 4 pm on the Lower Level, North Convention Center.

Co-founder and chief marketing officer of leading healthy lifestyle branding agency BrandHive, Jeff Hilton, will be a featured speaker at the SupplySide Workshop “Blurring Lines of Supplements, Foods, Pharma and More.” The workshop will take place on Friday, Nov. 9 from 2 to 4 pm on the Lower Level, North Convention Center. 
 
This session will cover varying perspectives related to health products in supplement, food and pharmaceutical categories. Mr. Hilton will be joined on the panel by fellow experts Jeffrey Hendricks (M&M Labs/Alaska Springs Pharmaceutical), Sean Murphy (Hemp Business Journal), and Greg Stephens (Windrose Partners). The following topics will be discussed:
 
  • Actionable steps suppliers and manufacturers can take to partner in the development, formulation, and delivery of efficacious supplement ingredients across product categories. 
  • Case study: Can cannabis really succeed as a food, drug, supplement and street medicine? 
  • What are the challenges in developing and marketing medical foods?
 
SupplySide West attendees and exhibitors are welcome to attend the workshop. To register, visit: here.
 
First time SupplySide West attendees will also be able to meet Jeff at a reception on Wednesday, Nov.  7 from 5 to 7 pm. The reception will take place at the Mandalay Bay Rx Boiler Room.