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    Products

    General Mills Introduces Cheerios Protein

    ...

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    06.25.14
    Minneapolis, MN-based General Mills has launched Cheerios Protein, serving up 11g of protein with milk.
     
    Cheerios Protein combines toasted "O"'s with crunchy granola clusters in two flavors: Oats & Honey and Cinnamon Almond. The Oats & Honey variety includes oats and honey sweetened whole grain oat cereal with crunchy oat granola clusters and real honey.  The Cinnamon Almond flavor combines sweetened oats and whole grain corn cereal with crunchy almond granola clusters and real cinnamon.
     
    "Parents are looking for breakfast options that not only provide long-lasting energy, but also something their entire family will enjoy at times that are right for them," said Matt McQuinn, senior marketing manager, Big G Cereal New Products. "Cheerios Protein offers the benefits that go along with starting the day with 11g of protein and the great taste of Cheerios that kids and parents already know and love."
     
    With 11g of protein with milk and 13 vitamins and minerals, Cheerios Protein provides more than half of the recommended daily value of whole grains (48g whole grain recommended daily). A good source of fiber, Cheerios Protein delivers long-lasting energy for the entire family, according to the company.
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