01.01.09
Nutraceuticals International LLC: Expanding the Market for Specialty Ingredients
With emphasis on cost-effectiveness and customer service, Nutraceuticals International LLC, (NI) Elmwood Park, NJ, strives to offer the highest quality ingredients for the nutraceuticals industry.
The company’s founder, Zoltan Klivinyi, has been in the pharmaceutical industry for more than 25 years in Hungary. After starting NI in 1989, he opened a new U.S. headquarters for bulk ingredients fulfillment in Elmwood Park, NJ, in 2006.
“NI has transitioned from its Eastern European roots into the leading specialty ingredient supplier in North America,” said Nichole DeBlock, director of marketing and product development. “We will continue to implement innovative and cost-effective practices to better position ourselves for future growth.”
Alongside high quality botanical extracts, specialty ingredients and amino acids, the company supplies a variety of Ayurvedic herbal extracts, oil extracts and specialized extracts for cosmetic use.
FucoPure, derived from pure Japanese Wakame seaweed, is among NI’s most popular ingredients. Positioned for the competitive weight-loss market, this patent-pending product targets and burns abdominal fat, according to the company. “FucoPure is a breakthrough in weight loss,” said Ms. DeBlock, “specifically targeting abdominal fat accumulation, breaking it down, and allowing the body to metabolize it.”
Another product with notable potential in the energy and weight loss market is Brazilian cha’ de bugre 10:1 extract. Historically, this plant was brewed into a tea or coffee-like beverage and served at times of festival in Brazil, in order to help people celebrate throughout the evening without nervousness, stomachache or potential health risks. It may also demonstrate benefits in the areas of appetite suppression, cellulite reduction and circulatory stimulation.
In addition to weight loss and energy, NI’s ingredients target many other major nutraceutical markets, including joint health, immune health, heart health and mental health, as well as men’s and women’s health. For example, another of the company’s featured products is Akarkara, a unique Ayurvedic herb grown in India. “It has been considered a tonic used in remedy since ancient times,” said Ms. DeBlock.
“It has been reported to motivate intimate urge as well as assist in premature ejaculation and impotency in males. Some herbalists imply that this herb may be of use for many other conditions such as diabetes, treatment for epilepsy, paralysis, hemiplegia, and for sore throat and tonsils.”
Another NI product, green lipped mussel, may offer a variety of positive health effects due to its essential fatty acid content. Green lipped mussels also contain high levels of glycosaminoglycan, which assists in the repair of damaged joint tissue.
In an attempt to add to its already extensive ingredient list, in early 2008, NI partnered with Amruta Herbals Pvt. Ltd—a GMP/ISO 9000:2001 certified facility in Indore, India—to become the exclusive supplier of a variety of high quality powdered extracts, soft extracts, granule extracts and standardized oil extracts, as well as an entire line of proplylene glycol (PG) extracts designed specifically for cosmetic use.
“NI and Amruta are working together to develop new extracts and products for introduction to the market in 2009, offering trademarked ingredients like NI’s patent-pending FucoPure 10% fucoxanthin, along with many other exclusive and custom extracts,” said Ms. DeBlock.
Looking ahead, faced with a rattled, and still shaky world economy, Ms. DeBlock said, “Cost and service will be the drivers going forward. NI strives to provide the best customer service while sourcing the most competitive pricing. Our years of experience and strong relationships allow us to offer the highest quality ingredients at the most aggressive prices.”
She added, “Nutraceuticals International is pleased to lead the way, offering new and exclusive ingredients to manufacturers around the world. NI is focusing its resources in the emerging Ayurvedic (India) market, Eastern Europe and tier markets with exclusive science-based products in the U.S. and Canada.”—S.M.
Nutraceuticals International LLC
11 Wallace St.
Elmwood Park, NJ 07407
Telephone: 888-541-1284
Fax: 888-541-1283
E-mail: nichole@nutraintl.com
Website: www.nutraceuticalsintl.com