11.01.06
IdeaSphere Enters Natural Spring Water Marketplace
IdeaSphere Inc., the NY-based healthcare company specializing in vitamins, minerals and other nutrition products, has acquired the assets of Cole Bros. Water Company, Peru, IN. This transaction gives IdeaSphere ownership of a unique spring that provides the highest level of natural calcium in any still water bottled in the U.S. IdeaSphere will bottle and distribute natural spring water that boasts 65 mg of naturally occurring, highly absorbable calcium per 16.9-oz. serving—a level well above many leading brands with less than 50% of this amount. This rich supply of calcium is linked to several potential health benefits, including prevention of osteoporosis and weight loss support. In addition, this water is rich with other minerals essential to wellness such as fluoride and magnesium. The unique mineral composition of the natural spring water is linked to its sourcing from an exclusive aquifer based in Peru, IN, that is geologically benefited by the abundance of limestone. The water has the benefit of being naturally filtered through dense sand beds that naturally cleanses it of impurities before reaching the limestone table.
IdeaSphere Inc., the NY-based healthcare company specializing in vitamins, minerals and other nutrition products, has acquired the assets of Cole Bros. Water Company, Peru, IN. This transaction gives IdeaSphere ownership of a unique spring that provides the highest level of natural calcium in any still water bottled in the U.S. IdeaSphere will bottle and distribute natural spring water that boasts 65 mg of naturally occurring, highly absorbable calcium per 16.9-oz. serving—a level well above many leading brands with less than 50% of this amount. This rich supply of calcium is linked to several potential health benefits, including prevention of osteoporosis and weight loss support. In addition, this water is rich with other minerals essential to wellness such as fluoride and magnesium. The unique mineral composition of the natural spring water is linked to its sourcing from an exclusive aquifer based in Peru, IN, that is geologically benefited by the abundance of limestone. The water has the benefit of being naturally filtered through dense sand beds that naturally cleanses it of impurities before reaching the limestone table.