09.09.24
Microbiome company Seed has made its first foray into brick-and-mortar and mass retail with an exclusive partnership with Target. Target will carry Seed’s products in-store and online, which will include DS-01 Daily Synbiotic, PDS-08 Pediatric Daily Synbiotic, and an exclusive new product, DS-01 14 Day Daily Gut Reset.
“Launching nationwide in Target is a pivotal milestone in our mission to bring leading microbiome science to everyday health,” said Ara Katz, co-CEO and co-founder of Seed Health. “We’ve impacted the health of over one million people and hear stories every day about the life-changing effects our products have. This partnership enables broader access to our current and future innovations, empowering even more people to transform their well-being.”
DS-01 14 Day Gut Reset is a clinically-supported two-week rapid protocol designed to quickly restore healthy gut function, strengthen the gut barrier, and replenish beneficial bacteria during times of occasional disruptions. Such disruptions can include travel, stress, poor sleep, certain medications, inactivity, environmental exposures, and poor diet.
The new supplement was studied in a double-blind, randomized, placebo-controlled clinical trial, with results presented at Digestive Disease Week 2024.
All three products will be available at Target stores and at Target.com. The products are featured as part of Target Zero, the retailer’s sustainability initiative, due to their zero-waste packaging and because the company invests profits back into microbial innovations for planetary health. Seed’s products are third-party evaluated, with whole-genome testing to ensure quality and purity.
“This partnership with Target represents a significant moment in our growth journey as we expand into new channels and geographies, empowering us to reach new communities and realize the full potential of our brand, products, and future pipeline,” said Cathrin Bowtell, president of Seed Health.
“Launching nationwide in Target is a pivotal milestone in our mission to bring leading microbiome science to everyday health,” said Ara Katz, co-CEO and co-founder of Seed Health. “We’ve impacted the health of over one million people and hear stories every day about the life-changing effects our products have. This partnership enables broader access to our current and future innovations, empowering even more people to transform their well-being.”
DS-01 14 Day Gut Reset is a clinically-supported two-week rapid protocol designed to quickly restore healthy gut function, strengthen the gut barrier, and replenish beneficial bacteria during times of occasional disruptions. Such disruptions can include travel, stress, poor sleep, certain medications, inactivity, environmental exposures, and poor diet.
The new supplement was studied in a double-blind, randomized, placebo-controlled clinical trial, with results presented at Digestive Disease Week 2024.
All three products will be available at Target stores and at Target.com. The products are featured as part of Target Zero, the retailer’s sustainability initiative, due to their zero-waste packaging and because the company invests profits back into microbial innovations for planetary health. Seed’s products are third-party evaluated, with whole-genome testing to ensure quality and purity.
“This partnership with Target represents a significant moment in our growth journey as we expand into new channels and geographies, empowering us to reach new communities and realize the full potential of our brand, products, and future pipeline,” said Cathrin Bowtell, president of Seed Health.