• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Health Products Association - China Executive Director Reflects on Market Dynamics, Challenges

    Blood Sugar Management: Personalized Testing Drives Home The Need for Early Intervention

    New and Evolving Formulation Options Must Be Mindful of Blood Sugar Maintenance

    Tapping Functional Beverages to Meet Modern Wellness Needs

    Adaptogens: Where Ancient Remedies Meet Modern Wellness Products
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Kensing Acquires Vitae Naturals

    CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise

    Shiitake Mushroom Extract Appears Helpful in HPV Infections

    Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected

    United Plant Savers Launches First Film Festival
    Exclusives
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    Kensing Acquires Vitae Naturals

    Lynside® Forte B offers full range of B-vitamin benefits with nutritional yeast

    CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise

    Shiitake Mushroom Extract Appears Helpful in HPV Infections

    United Plant Savers Launches First Film Festival
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Kensing Acquires Vitae Naturals

    Lynside® Forte B offers full range of B-vitamin benefits with nutritional yeast

    CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise

    Shiitake Mushroom Extract Appears Helpful in HPV Infections

    Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    Lynside® Forte B offers full range of B-vitamin benefits with nutritional yeast

    CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise

    Shiitake Mushroom Extract Appears Helpful in HPV Infections

    Upcycled Coffeeberry® Cascara Offers Versatility in Functional Beverage Development

    Botanical Gum for Kids Aims to Curb Sugar Cravings
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    Aiya America, Inc. (Aiya Matcha)

    Ecuadorian Rainforest

    ESHA Research

    KLK OLEO

    PhytoGaia Inc
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    Aiya America, Inc. (Aiya Matcha)

    Ecuadorian Rainforest

    ESHA Research

    KLK OLEO

    PhytoGaia Inc
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    Major Shifts in Soft Drinks Choice

    A report from Innova Market Insights highlights trends in the soft drinks market.

    Major Shifts in Soft Drinks Choice
    Flavor trends demonstrate the changing face of the market.
    Related CONTENT
    • Dietary Supplement Delivery Formats Offer Strong Appeal and Unique Challenges
    • Sugar Content Claim Litigation on the Rise
    • Fiber Market Rising with Attention to Digestion, Gut Health Connection
    • Common Sugar Substitutes Have No Impact on Gut Microbiome, Study Reports
    • An Interview with Angela Stephens, CEO, RE-Focus, The Creative Office & A. Stephens & Associates
    Nutraceuticals World Staff01.27.20
    New categories are constantly emerging and novelty is flooding shelves in the global soft drinks market.
     
    According to a new report from Innova Market Insights, which highlights global shifts in the soft drinks industry, juices and carbonates may still be the two most active sub-categories of soft drinks worldwide, but growth is much faster in alternative areas. For example, Ready-to-drink (RTD) sports drinks saw launch numbers increase at a CAGR of 26% over 2014-2018, compared with 12% CAGR for iced tea and coffee and 10% CAGR for ‘other’ soft drinks, including novelties such as herbal drinks, jelly drinks and vinegar drinks.
     
    Flavor trends also demonstrate the changing face of the market. The fastest growing flavors in recent years include matcha tea (+49% CAGR 2013-2018), apple cider vinegar (+21% CAGR) and kombucha (+21% CAGR), all of which are thriving concepts from Asia that are now distinguishing themselves on a global platform.
     
    In addition to the emergence of new categories, overlap between existing varieties continues. ‘Hello Hybrids’, one of Innova’s Top 10 Trends for 2020, is perhaps nowhere as important as in the soft drinks arena. ‘Category definitions are blurring all the time,’ said Lu Ann Williams, director of Innovation at Innova Market Insights. “For example, in the US, Odwalla has recently developed the Smoobucha, which is a blend of fruit smoothie with fermented kombucha.”
     
    At the same time, as suppliers seek new platforms for success, segmentation is also changing the face of soft drink shelves. For example, Water+ is an established concept but is continuing to evolve beyond vitaminization and added energy, with fiber, probiotics, collagen and mood ingredients all finding their way into modern waters.
    Related Searches
    • Energy
    • Tea
    • Probiotics
    • Fermented
    Related Knowledge Center
    • Functional Foods & Beverages
    Suggested For You
    Dietary Supplement Delivery Formats Offer Strong Appeal and Unique Challenges Dietary Supplement Delivery Formats Offer Strong Appeal and Unique Challenges
    Sugar Content Claim Litigation on the Rise Sugar Content Claim Litigation on the Rise
    Fiber Market Rising with Attention to Digestion, Gut Health Connection Fiber Market Rising with Attention to Digestion, Gut Health Connection
    Common Sugar Substitutes Have No Impact on Gut Microbiome, Study Reports Common Sugar Substitutes Have No Impact on Gut Microbiome, Study Reports
    An Interview with Angela Stephens, CEO, RE-Focus, The Creative Office & A. Stephens & Associates An Interview with Angela Stephens, CEO, RE-Focus, The Creative Office & A. Stephens & Associates
    Wellness Company for Gamers Launches First Line of Products Wellness Company for Gamers Launches First Line of Products
    French Oak Wood Extract Shown to Boost Vigor, Energy, Mental Well-Being French Oak Wood Extract Shown to Boost Vigor, Energy, Mental Well-Being
    Low-Carb Diets Have Higher Energy Requirement When Maintaining Weight Loss Low-Carb Diets Have Higher Energy Requirement When Maintaining Weight Loss
    LEAD on Climate 2020 Saw Heavy Involvement from Natural Products Companies LEAD on Climate 2020 Saw Heavy Involvement from Natural Products Companies
    Swisse Wellness Launches Single-Serve Collagen Powder Formulation Swisse Wellness Launches Single-Serve Collagen Powder Formulation
    CBD Hemp (And Label) Experts Deliver Technologies for Brand Success CBD Hemp (And Label) Experts Deliver Technologies for Brand Success
    Antioxidant Robuvit Shown to Boost Hysterectomy Recovery in Clinical Study Antioxidant Robuvit Shown to Boost Hysterectomy Recovery in Clinical Study
    Clif Bar Names Sally Grimes as New CEO Clif Bar Names Sally Grimes as New CEO
    Gencor’s Levagen+ PEA Ingredient Demonstrated High Absorption in Recent Study Gencor’s Levagen+ PEA Ingredient Demonstrated High Absorption in Recent Study
    OmniActive Announces Appointment of Jim Hamilton as CEO OmniActive Announces Appointment of Jim Hamilton as CEO

    Related Online Exclusives

    • Delivery & Dosage Technologies | Dietary Supplements | Regulations
      Dietary Supplement Delivery Formats Offer Strong Appeal and Unique Challenges

      Dietary Supplement Delivery Formats Offer Strong Appeal and Unique Challenges

      Gummies, beverages, stick packs, and snack-like products are on-trend, but brands have a lot to consider in terms of formulation and regulatory compliance.
      By Mike Montemarano, Associate Editor 04.28.22

    • Regulations | Sweeteners
      Sugar Content Claim Litigation on the Rise

      Sugar Content Claim Litigation on the Rise

      Plaintiffs are monitoring whether a company abides by all relevant FDA regulations, so it’s important to understand requirements and confirm disclaimers.
      By Todd Harrison, Partner; Kristen Klesh, Counsel; Olisa Onyiuke, Associate; and Melanie English, Associate Venable 04.14.22

    • Consumer Trends | Dietary Supplements | Digestive Health | Fiber & Carbohydrates | Functional Foods & Beverages | Healthcare Trends
      Fiber Market Rising with Attention to Digestion, Gut Health Connection

      Fiber Market Rising with Attention to Digestion, Gut Health Connection

      Recognizing that the microbiome has broad influence over health, fiber and prebiotics are gaining momentum.
      By Sean Moloughney, Editor 10.08.21


    • Breaking News | Digestive Health | Flavors & Colors | Functional Foods & Beverages | Immune Function | Quality & Safety | Research | Research News | Sweeteners
      Common Sugar Substitutes Have No Impact on Gut Microbiome, Study Reports

      Common Sugar Substitutes Have No Impact on Gut Microbiome, Study Reports

      Sucralose and aspartame, two common sugar alternatives, didn’t significantly influence the gut microbiota of a small group of participants.
      11.11.20

    • Dietary Supplements | Healthcare Trends | Infant & Children's Health
      An Interview with Angela Stephens, CEO, RE-Focus, The Creative Office & A. Stephens & Associates

      An Interview with Angela Stephens, CEO, RE-Focus, The Creative Office & A. Stephens & Associates

      Her boutique executive search firm is focused on the pharmaceutical, biotech, medical device, consumer, food, and nutrition industries.
      By Sheldon Baker 11.09.20

    Loading, Please Wait..
    Trending
    • Three Grams Of Omega-3s May Be Optimal Dose For Reducing Blood Pressure
    • 3 grams of Omega-3s May be Optimal Dose for Reducing Blood Pressu
    • High Blood DHA Levels Linked To 49% Reduced Risk Of Alzheimer’s
    • CoQ10 And Royal Jelly Supplementation May Improve High Intensity Exercise
    Breaking News
    • Kensing Acquires Vitae Naturals
    • CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise
    • Shiitake Mushroom Extract Appears Helpful in HPV Infections
    • Fi & Hi Europe Returns with Over 20,000 Global Attendees Expected
    • United Plant Savers Launches First Film Festival
    View Breaking News >
    CURRENT ISSUE

    June 2022

    • Tapping Functional Beverages to Meet Modern Wellness Needs
    • Adaptogens: Where Ancient Remedies Meet Modern Wellness Products
    • New and Evolving Formulation Options Must Be Mindful of Blood Sugar Maintenance
    • Health Products Association - China Executive Director Reflects on Market Dynamics, Challenges
    • Blood Sugar Management: Personalized Testing Drives Home The Need for Early Intervention
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Kensing Acquires Vitae Naturals
    CoQ10 and Royal Jelly Supplementation May Improve High Intensity Exercise
    Shiitake Mushroom Extract Appears Helpful in HPV Infections
    Coatings World

    Latest Breaking News From Coatings World

    Sheboygan Paint Company Adds Rosey Malchow as Customer Experience Manager
    PPG to Announce Second Quarter 2022 Results July 21
    Evonik Unveils Range of Sustainable Liquid Polybutadienes
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Researchers Develop New Apparatus for the Treatment of Cardiovascular Diseases
    NovaXS Unveils New Prototype of Needle-Free Injection Therapy Smart Medical Device
    Meddux Opens New Facility in Boulder, Colorado
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Phastar Appoints Chris Schoonmaker as Chief Operations Officer
    Charles River Labs Opens Plasmid DNA CoE in Cheshire, UK
    EQT Private Equity Acquires SPT Labtech from Battery Ventures
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Highlights from Paris Packaging Week
    Walgreens Boots Alliance Decides Not to Sell Boots and No7 Beauty Company Businesses
    WWP Beauty Unveils New Packaging Collections in Collaboration with Eastman
    Happi

    Latest Breaking News From Happi

    Evonik Holds Groundbreaking Ceremony for Commercial Rhamnolipid Production Facility
    CHT USA Hosts Groundbreaking Ceremony for $20 Million US Headquarters Expansion
    Azelis Expands Global Flavors & Fragrances Platform with Acquisition in India
    Ink World

    Latest Breaking News From Ink World

    Temporary Content Title
    Amcor Lift-Off Initiative Shortlists Start-ups for Seed Funding
    Barentz Highlights Lincoln MFG’s New ISO 9001:2015 Certification
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Sibress launches FADS3D flexo plate measuring device
    Mike Brown appointed VP for Davis-Standard’s Canadian operations
    Constantia Flexibles introduces chemical resistant recycle-ready laminate
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Suominen Launches Hydraspun Reserve
    Richard Knowlson Receives Lifetime Technical Achievement Award
    Skylark Launches Thicker Label Closure Technology in North American
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Tecomet Appoints Bill Dow as President & CEO
    Medacta, InSilicoTrials Partner on Orthopedic Device Development
    Researchers Develop Microfluidic Sensors to Improve Implant Survival Rates
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Avery Dennison Launches New Dual-Frequency RFID Inlay
    Avery Dennison Highlights New Approach to Apparel with ADX Lab
    trinamiX Face Authentication Protects Users from Fraud Attacks During Mobile Payments

    Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login