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    Breaking News

    U.S. Consumers Commit to Vitamins

    A new survey finds 47% of respondents committed to taking vitamins in 2015.

    01.14.15
    U.S. consumers are making strides to improve their health in 2015, and in many cases turning to dietary supplements in order to fill nutritional gaps. 
     
    Harris Poll on behalf of the Council for Responsible Nutrition (CRN) conducted an online survey from December 8-10, 2014, among 2,021 adults ages 18 and older, and asked participants to select which health and wellness habits they are committing to in 2015. “Taking vitamins” made the top five (47%), along with drinking enough water (72%); eating healthy/healthier in general (66%); getting more physically active (62%); and getting more sleep (49%).
     
    With nutrient shortfalls being a prominent health obstacle in the lives of many Americans, the survey suggests consumers are grasping that they are not getting the nutrients they need from food alone. CRN said that vitamin supplements could help fill in these gaps.
     
    “With the hectic nature of our lives, we don’t always eat what we know we should eat. And while we should continue to focus on getting the healthiest diet, adding a simple multivitamin supplement presents an easy, affordable and safe way to help ensure we get the nutrients we need,” said Duffy MacKay, N.D., senior vice president, scientific and regulatory affairs, CRN. The organization suggested that consumers should open a dialogue with their doctor or other healthcare practitioner about which supplements are right for them.
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