06.25.12
London-based Leatherhead Food Research has created what it termed a ‘mega-healthy’ airline meal that satisfies all 222 Article 13.1 health claims approved by the European Commission. According to the company, the meal is specially designed for long flights, as it is packed with minerals, vitamins and “everything else that EFSA currently thinks is healthy.”
Named Leatherhead Airline Meal Formula 222, the meal consists of:
The idea for the meal originated out of a challenge issued by Leatherhead CEO, Dr. Paul Berryman, who challenged his team of scientific, regulatory and marketing experts to devise a meal that could make ALL 222 claims. “It was great fun,” he said. “I thought of the airline meal concept when flying back from Vitafoods in Geneva. I had spent three days talking about health claims and at a round table event I suggested that Leatherhead could make a product with all 222 claims, no problem! It wasn’t that simple, but we did it within one week!"
Dr. Berryman said now that there’s an official list of 222 general health claims, it will be even more important for food companies to establish new scientific evidence for future health claim applications under Article 13.5 or Article 14. “Our airline formula is just an illustration of what we can do. Leatherhead Food Research is ideally placed to help companies make new claims through regulatory advice, product formulation and our state-of-the art human intervention studies.”
Named Leatherhead Airline Meal Formula 222, the meal consists of:
- Fresh and Smoked Salmon Terrine – with ALA and DHA for brain and heart function
- Mixed Leaf Side Salad with Extra Virgin Olive Oil Dressing – for cholesterol claims
- High Fibre Multigrain Bread Roll – for 17 claims around fibre, folate and arabinoxylan
- Chicken Casserole with Lentils & Vegetables – for iron absorption, vitamins and minerals
- Live Yoghurt Blancmange – for cholesterol, gut health and blood glucose control
- Cranberry, Raspberry & Elderflower Sports Drink – for energy, vitamins and electrolytes
- Pure Spring Water – to offset dehydration
The idea for the meal originated out of a challenge issued by Leatherhead CEO, Dr. Paul Berryman, who challenged his team of scientific, regulatory and marketing experts to devise a meal that could make ALL 222 claims. “It was great fun,” he said. “I thought of the airline meal concept when flying back from Vitafoods in Geneva. I had spent three days talking about health claims and at a round table event I suggested that Leatherhead could make a product with all 222 claims, no problem! It wasn’t that simple, but we did it within one week!"
Dr. Berryman said now that there’s an official list of 222 general health claims, it will be even more important for food companies to establish new scientific evidence for future health claim applications under Article 13.5 or Article 14. “Our airline formula is just an illustration of what we can do. Leatherhead Food Research is ideally placed to help companies make new claims through regulatory advice, product formulation and our state-of-the art human intervention studies.”