At the helm of Attune Foods is former Niman Ranch CEO Rob Hurlbut, who grew that business from a $3 million regional meat purveyor to a $60 million national brand known for its sustainable practices. A food industry veteran, Mr. Hurlbut also served in several marketing and finance roles at Nestle.
Attune's debut product is a line of daily wellness bars featuring probiotics, beneficial active cultures found to support digestive health, promote a strong immune system and heighten overall health and well being. Attune Probiotic Wellness Bars contain more than five times the beneficial probiotics found in yogurt with less sugar than most yogurts. Each bar contains more than 10 billion probiotics, an amount shown to provide optimal results. Attune probiotics are proven to survive in the digestive tract where they can provide the maximum health benefits. The wellness bars also include the prebiotic inulin, a natural dietary fiber that supports healthy digestive function and works in harmony with probiotics. Attune Probiotic Wellness Bars are available in three varieties: Chocolate Crisp, Cool Mint Chocolate and Blueberry Vanilla.