Supplement brand Nordic Naturals participated in the 40^th annual California Coastal Cleanup. The event, led by the California Coastal Commission, brought together 60 Nordic Naturals employees and retail partners from across the nation to contribute to one of California’s largest volunteer coastal cleanup efforts.
 
John Stockman, CEO, and company employees gathered at Palm Beach State Park in Watsonville, CA, for the cleanup alongside representatives from independent retailers Ellwood Thompson’s and Healthy Habit Health Foods, as well as staff from PCC Community Markets, Earth Fare, Lazy Acres, and stores from the Independent Natural Food Retailers Association (INFRA) and the National Co+op Grocers (NCG).
 
The effort was part of a larger state-wide initiative which engaged volunteers at beaches, shorelines, and inland waterways throughout California’s 58 counties and even as far inland as Lake Tahoe.
 
Preliminary results from the statewide cleanup indicate more than 258,751 volunteers removed 127 tons of debris, including 242,312 pounds of trash and 12,461 pounds of recyclable materials.
 
The California Coastal Cleanup is part of the International Coastal Cleanup organized by the Ocean Conservancy.
 
We received incredible support from our retailer community,” said Amy Mirialakis, director of sales at Nordic Naturals. “We partnered with more than 600 stores nationwide to amplify California Coastal Cleanup’s mission to make an impact in our community. We’re already planning for an even greater collaboration in 2025.”
 
“Our very existence depends on the health and preservation of our beautiful oceans,” said Stockman. “It was empowering for our employees and retailers to make a meaningful impact in the communities we serve by contributing to protecting our coastlines and oceans. This event strengthened our team spirit and reinforced our mission, highlighting how small actions can lead to significant change.”
 
Nordic Naturals, in its day-to-day operations, engages in sustainable practices, including eco-friendly packaging and sustainable ingredient sourcing. The company’s manufacturing facility in Arctic Norway utilizes green technology. All of the company’s products are Friend of the Sea certified.