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Each Doctors’ Preferred formula follows a triple-testing protocol for identity, quality, purity, and potency.
July 11, 2023
By: Mike Montemarano
Health and wellness company Healthy Directions has announced a new partnership with Meijer, a family-owned regional retailer. Meijer customers can now purchase three supplement formulas from Healthy Directions’ new Doctors’ Preferred brand in many of Meijer’s supercenters throughout Illinois, Indiana, Kentucky, Michigan, Ohio and Wisconsin. This collaboration brings together two respected industry leaders, renowned for their innovation, commitment to quality, and community involvement. “Our Doctors’ Preferred supplement line epitomizes the forefront of doctor-formulated products in our portfolio. We are delighted to collaborate directly with Meijer, offering their shoppers cost-effective, premium solutions that are both effective and meticulously crafted to meet advanced scientific and quality benchmarks,” said Ben Teicher, president of Healthy Directions. “This partnership signifies a pivotal stride in Healthy Directions’ robust multichannel expansion strategy.” The first three products launched at Meijer in May of this year address some of the most common health concerns most Americans face, according to the company. Doctors’ Preferred OmegaQ Plus is a cardiologist-formulated combination of omega-3s, CoQ10, Crominex-3, L-carnitine, and B vitamins providing an all-in-one formula for cardiovascular support which is recommended for all adults including statin users. Doctors’ Preferred Focal Point Plus is designed to provide fast-acting cognitive support, providing improved focus, attention, stress support, and more. Doctors’ Preferred Sleep Answer is a non-habit-forming combination of melatonin and calming herbs, designed to enhance the ability to achieve restful, deeper sleep and wake up refreshed. Each Doctors’ Preferred formula follows a triple testing program which involves screening of all raw materials for identity, quality, purity, and potency. Each batch is inspected during production, and independent lab testing verifies purity and potency of finished products.
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