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Company continues mission to preserve ancient traditions while applying them to modern lives.
July 20, 2017
By: Lisa Olivo
HANAH,the creator of the Ayurvedic superfood formula HANAH ONE, has introduced its third wellness-enhancing product, HANAH Ashwagandha. As one of the most powerful herbs in Ayurvedic medicine, ashwagandha has been used for thousands of years to promote overall physical and mental health, bring the body into balance, and increase longevity, the company said. “Because of its far-reaching health benefit—from reducing stress to increasing stamina, vitality, and mental function— ashwagandha is the perfect natural healing agent,” said HANAH founder and CEO Joel Einhorn. “At HANAH, we source the highest quality ingredients for our products and we stay true to ancient time-honored manufacturing practices, and HANAH Ashwagandha is no exception.” HANAH Ashwagandha is wild-harvested from where it grows naturally and organically in Southern India. It is produced in the traditional Ayurvedic way, where the root is first soaked in nutrient-dense grass-fed cow’s milk before it is turned into a fine powder. This ancient method increases the herb’s bioavailability and helps soften the typical bitter taste of the root. Like all HANAH products, the ashwagandha is triple tested for purity and potency. Ashwagandha has been the focus of hundreds of scientific studies, including human clinical trials that have shown health benefits including enhanced endurance, concentration, and alertness as well as reduced stress, anxiety, and fatigue. Research has also found this unique botanical possesses anti-aging, anti-inflammatory, antioxidant, and rejuvenating properties.
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