EuroPharma, Inc., Green Bay, WI, makers of the Terry Naturallybrand of dietary supplements, has launched Colon & Bowel Probiotic, designed to address occasional gas, bloating, cramping, and irregularity.
 
Colon & Bowel Probiotic provides 20 billion live, active probiotic bacteria, each with a history of human use, in an exclusive proprietary blend (FloraSure) designed to reduce occasional digestive and intestinal discomfort that remains stable with a two year shelf life without refrigeration.
This blend combines:

• Lactobacillus plantarum – resistant to stomach acids, colonizes easily, supports intestinal immune health and comfort
• Lactobacillus rhamnosus – supports intestinal health and yeast balance.
• Bifidobacterium bifidum – reduces frequency of bowel movements, urgency, bloating, and improves overall quality of life.

“Supporting healthy intestinal function with probiotics is not new,” said Terry Lemerond, founder and president of EuroPharma, Inc. “But ongoing research has shown us that the best results occur with using the correct species, not just overall numbers of bacteria. It’s another case of the right tool for the right job. If the job requires a screwdriver, what good are 100 hammers? I fear that many probiotic manufacturers are so eager to increase numbers that they lose focus on health benefits. When helping people with intestinal discomfort, such as occasional bloating or gas, or unpredictability with bowel function, I find that using more than one probiotic species in a specific ratio provides much broader coverage of activity than any single bacteria can accomplish.”
 
“We now know that a flourishing, diverse microbiome is more crucial to health than we ever before imagined. Only vigorous probiotics that are guaranteed to be alive at time of purchase can support the health of this all important micro-community. That is why I designed this product,” stated Mr. Lemerond.