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The brand launched four new broad-spectrum CBD gummies with functional botanicals.
July 11, 2023
By: Mike Montemarano
Associate Editor, Nutraceuticals World
Charlotte’s Web has expanded its product footprint with the ReCreate portfolio, launching four new gummy products under the brand which feature broad-spectrum CBD and functional botanicals. Following collaborations with Major League Baseball and the Angel City Football Club, RECreate has become the official CBD of the Premier Lacrosse League. The former, considered a milestone agreement for CBD use among athletes, made NSF Certified for Sport CBD products available for players. ReCreate will have a major brand presence at All-Star Week in Seattle through media and events for teams, players, and fans. “As we continue to trailblaze the future of professional sports, staying at the forefront of player well-being and recovery is core to our mission,” said Mike Rabil, co-founder and CEO of the Premier Lacrosse League. “Charlotte’s Web and their focus on performance with their ReCreate products make for an ideal, player-forward partnership for our league. We’re thrilled to name ReCreate the official CBD of the PLL.” “ReCreate’s expansion could not have been timed more perfectly, aligning with an exhilarating period of change in the realm of sports and wellness,” said TJ McGovern, VP of sports and entertainment at Charlotte’s Web. “The integration of CBD as a natural choice for players, trainers, staff, and fans has sparked a significant transformation, and ReCreate is thrilled to be part of this revolutionary wave with our ground-breaking sports partnerships, offering innovative formulations and formats for individuals to embrace CBD in their wellness routines.” ReCreate gummies combine organic broad-spectrum CBD and functional botanicals for specific health benefits. ReCreate Endurance Gummies combine organic broad-spectrum CBD and beet root to increase energy throughout the day. ReCreate Muscle Recovery Gummies are formulated with CBD and tart cherry to support muscle recovery after training. ReCreate Brain Support Gummies combine CBD and Lion’s Mane to support cognition. Lastly, ReCreate Rest Gummies combine CBD with passionflower to encourage relaxation.
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