Baby Boomers spur demand for joint/bone, heart health products.
The essential fatty acids described here are critical to both life and health.
Carotenoids, omega-3s and botanicals provide support as consumers look to preserve their vision.
Better understanding of gut microbes and their role in health will lead to more science-driven product development.
With increased regulatory oversight, it is paramount that companies invest in sound science.
The association of nutraceuticals with traditional Ayurvedic medicine is bound to bring long lasting consumer acceptance.
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