KonaRed, Kona, HI, has added KonaRed Coconut Water to its functional product line. This beverage blends the red, ripe fruit of the coffee plant and the water from young green coconuts. According to the company, the coffee fruit found in KonaRed Coconut Water contains antioxidants that are absorbed directly at the cellular level, helping to fight inflammation, prevent sickness and provide a long lasting mood boost. The product provides more potassium in one serving than a banana.
Todd Harrison, Venable||January 5, 2016 The dietary supplement industry should update its regulatory framework to ensure consumers have access to safe, effective products with claims that convey their real purpose.
A. Elizabeth Sloan, PhD & Catherine Adams Hutt, PhD, RD, CFS, Sloan Trends, Inc.||September 8, 2015 Older active adults, a fear of all things artificial and more natural solutions for minor ailments will drive the marketplace.