01.01.04
James May, CEO, Wisdom Natural Brands, Mesa, AZ, has written a new book titled The Miracle Of Stevia: Discover The Healing Power Of Nature’s Herbal Sweetener. While most books published about stevia are cookbooks, Mr. May discusses the health benefits and recounts his story of discovering stevia in the Paraguayan jungle. He also talks about his struggle with the FDA to make stevia available in the U.S.