04.01.02
AHP Changes Name
American Home Products (AHP), Madison, NJ, has changed its name to Wyeth, which became effective in March. According to the company, adopting the name Wyeth provides a strong corporate brand platform upon which the company can build healthcare awareness and shareholder value. As a result, Whitehall-Robins Healthcare, a division of formerly named American Home Products, has become Wyeth Consumer Healthcare.