The prebiotic fiber received approval for eight claims in total, and unrestricted use in dietary supplements regulated by the Therapeutic Goods Administration.
The FDA ruling on claims that cranberry can reduce UTI incidence will be used by the company as a launchpad for delivery system innovation, the supplier said.
Following a review of the evidence, FDA now supports three types of claims on the research, which it still considers to be “inconsistent and inconclusive.”
According to the FDA, SilveryGuy was participating in the Amazon Associates program, and is not the first participant to allegedly market products in this way.